How popular isRex Software?
In September 2026, people searched for Rex Software by name about 90 times in New Zealand, a 10% decrease from the previous year. These searches made up 3.4% of all New Zealand real estate agency software searches, placing Rex Software fifth out of seven brands. When we asked both ChatGPT and Google AI Overviews about real estate agency software, Rex Software appeared in three of the five answers and was the third most recommended of the seven.
Rex Software is the fifth most searched of 7 competitors and the third most recommended in AI answers.
PropertyMeShare of searches 40.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
MRI VaultShare of searches 23.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
Re-LeasedShare of searches 22.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th- MRI PalaceShare of searches 8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
Rex SoftwareShare of searches 3.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
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Top real estate agency software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Rex Software was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Rex Software is the third most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- MRI Vault1st
- MRI Palace2nd
- Rex Software3rd
- Re-Leased4th
- PropertyMe5th
Agentbox5th- Box+Dice7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- MRI Vault4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- MRI Palace4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Re-Leased3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Rex Software3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Box+Dice3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Agentbox3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- PropertyMe2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about real estate agency software
5 answers
Asked ChatGPT
“Which real estate agency software should I use in New Zealand?”
Asked ChatGPT
“What are the best real estate agency software options in New Zealand?”
Asked ChatGPT
“What's the best real estate agency software in New Zealand for a property agency?”
Searched Google, AI Overview
“best real estate crm”
Searched Google, AI Overview
“property management software nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which real estate agency software compete with Rex Software?
Share of searches by month for PropertyMe, MRI Vault, Re-Leased, MRI Palace, Rex Software. The figures are in the table below the chart.
View monthly share of searches table
| Month | PropertyMe | MRI Vault | Re-Leased | MRI Palace | Rex Software | Box+Dice | Agentbox |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 43% | 28.3% | 13.6% | 7.3% | 3.5% | 2.4% | 1.7% |
| Nov 2025 | 41.3% | 29.5% | 17.1% | 7.5% | 1.8% | 1.4% | 1.4% |
| Dec 2025 | 42.8% | 24.6% | 17.1% | 9.1% | 2.7% | 2.1% | 1.6% |
| Jan 2026 | 41.6% | 28.6% | 16.4% | 5.9% | 3.4% | 2.1% | 2.1% |
| Feb 2026 | 39.5% | 32.3% | 14.7% | 6.4% | 3.8% | 1.5% | 1.9% |
| Mar 2026 | 41.7% | 28.5% | 15.4% | 6.7% | 4.5% | 1.9% | 1.3% |
| Apr 2026 | 36.5% | 31.7% | 17.7% | 7.7% | 4.4% | 1.1% | 0.74% |
| May 2026 | 39.6% | 27% | 17.8% | 7.8% | 4.4% | 2.2% | 1.1% |
| Jun 2026 | 39.5% | 27.4% | 18% | 7.9% | 3.8% | 1.9% | 1.5% |
| Jul 2026 | 40.3% | 26.2% | 19.4% | 8.5% | 2.8% | 1.6% | 1.2% |
| Aug 2026 | 40.3% | 24% | 18.6% | 10.1% | 3.5% | 2.3% | 1.2% |
| Sep 2026 | 40.2% | 23.5% | 22.3% | 8% | 3.4% | 1.9% | 0.76% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.2% | 1.1K | +1.9% | -0.2 points | |
| 2, held 2nd | 23.5% | 620 | 0% | -0.5 points | |
| 3, held 3rd | 22.3% | 590 | +22.9% | +3.7 points | |
| 4, held 4th | 8% | 210 | -19.2% | -2.1 points | |
| 5, held 5th | 3.4% | 90 | 0% | -0.1 points | |
| 6, held 6th | 1.9% | 50 | -16.7% | -0.4 points | |
| 7, held 7th | 0.76% | 20 | -33.3% | -0.4 points |
40.2%
Held 1st. 1.1K estimated branded searches, +1.9% vs prior month. Share -0.2 points.
23.5%
Held 2nd. 620 estimated branded searches, 0% vs prior month. Share -0.5 points.
22.3%
Held 3rd. 590 estimated branded searches, +22.9% vs prior month. Share +3.7 points.
8%
Held 4th. 210 estimated branded searches, -19.2% vs prior month. Share -2.1 points.
3.4%
Held 5th. 90 estimated branded searches, 0% vs prior month. Share -0.1 points.
6.
Box+Dice1.9%
Held 6th. 50 estimated branded searches, -16.7% vs prior month. Share -0.4 points.
7.
Agentbox0.76%
Held 7th. 20 estimated branded searches, -33.3% vs prior month. Share -0.4 points.
Compare popularity between Rex Software and its closest rivals
Every comparison with Rex Software
4 comparisons
How has branded search demand for Rex Software changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Rex Software in New Zealand fell from 100 to 90.
- Across the 12 months ending September 2026, Rex Software’s share of searches among real estate agency software in New Zealand peaked at 4.5% in March 2026 and was lowest at 1.8% in November 2025.
How did search popularity change for New Zealand real estate agency software in September 2026?
6 changes
In September 2026, Re-Leased gained share of searches among real estate agency software in New Zealand, from 18.6% to 22.3%.
In September 2026, MRI Palace lost share of searches among real estate agency software in New Zealand, from 10.1% to 8%.
In September 2026, MRI Vault lost share of searches among real estate agency software in New Zealand, from 24% to 23.5%.
Agentbox’s share of searches among real estate agency software in New Zealand has lost ground for 3 months in a row, from 1.5% to 0.76% in September 2026.
Estimated monthly branded searches for Box+Dice in New Zealand fell 28.6% over 12 measured months, from 70 to 50 in September 2026.
Estimated monthly branded searches for PropertyMe in New Zealand fell 13.8% over 12 measured months, from 1.2K to 1.1K in September 2026.
How are Rex Software’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Rex Software’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- rex crm
- rex software
- rexsoftware
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