Box+Dice vs Rex Software:Which is more popular by branded search in New Zealand?
In August 2026, Box+Dice had more branded searches than Rex Software among real estate agency software in New Zealand. Box+Dice was estimated to have 100 branded searches compared to Rex Software’s 90, and held an 11.8% Share of Search versus Rex Software’s 10.6%.
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Which is more popular in search, Box+Dice or Rex Software?
Compare the CRM and listing software New Zealand real estate agencies run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Box+Dice, Rex Software. The figures are in the table below the chart.
View monthly share of search table
| Month | MRI Vault | Box+Dice | Rex Software | Agentbox |
|---|---|---|---|---|
| Oct 2025 | 77.1% | 8.6% | 9.5% | 4.8% |
| Nov 2025 | 84% | 7% | 5% | 4% |
| Dec 2025 | 73% | 14.3% | 7.9% | 4.8% |
| Jan 2026 | 76.7% | 7.8% | 10% | 5.6% |
| Feb 2026 | 80.4% | 5.6% | 9.3% | 4.7% |
| Mar 2026 | 76.7% | 7.8% | 12.1% | 3.4% |
| Apr 2026 | 81.3% | 5.6% | 11.2% | 1.9% |
| May 2026 | 73.7% | 10.1% | 13.1% | 3% |
| Jun 2026 | 76.3% | 9.3% | 10.3% | 4.1% |
| Jul 2026 | 75.6% | 12.8% | 8.1% | 3.5% |
| Aug 2026 | 74.1% | 11.8% | 10.6% | 3.5% |
| Sep 2026 | — | — | — | — |
How has the Box+Dice and Rex Software comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: Box+Dice took it in November 2025, Rex Software took it in January 2026, Box+Dice took it in July 2026.
- Across the 11 months ending August 2026, Box+Dice’s estimated Share of Search among real estate agency software in New Zealand moved from 8.6% to 11.8%, and its estimated monthly branded searches moved from 90 to 100.
- Across the 11 months ending August 2026, Rex Software’s estimated Share of Search among real estate agency software in New Zealand moved from 9.5% to 10.6%, and its estimated monthly branded searches moved from 100 to 90.
How did search popularity change for New Zealand real estate agency software in August 2026?
2 changes
In August 2026, Rex Software gained estimated Share of Search among real estate agency software in New Zealand, from 8.1% to 10.6%.
In August 2026, Box+Dice lost estimated Share of Search among real estate agency software in New Zealand, from 12.8% to 11.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Box+Dice’s and Rex Software’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Box+Dice
4 branded search terms
- box and dice
- box dice
- boxdice
- shut the box dice
Rex Software
4 branded search terms
- rex crm
- rex software
- rexsoftware
- rexsoftware com
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.