Brandwave

How popular isRankers in search?

In August 2026, there were an estimated 560 branded searches for Rankers in New Zealand which is down 47.2% over the last 11 months. Rankers holds 29.6% estimated Share of Search among New Zealand camping and road trip apps and is ranked 2nd of 4 competitors for search popularity.

Share of Search, August 2026
  1. CamperMate58.2%
  2. Rankers29.6%
  3. WikiCamps9.5%
  4. Park4night2.6%
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Which camping and road trip apps compete with Rankers?

Rankers against camping and road trip apps in New Zealand, by month

Share of Search by month for CamperMate, Rankers, WikiCamps, Park4night. The figures are in the table below the chart.

View monthly share of search table
MonthCamperMateRankersWikiCampsPark4night
Oct 202562%27%8.2%2.8%
Nov 202564.4%25.5%8.3%1.8%
Dec 202569.8%20.7%7.9%1.7%
Jan 202664.8%23.6%9.5%2.1%
Feb 202660.4%28.5%8.6%2.5%
Mar 202661%27.7%9.7%1.5%
Apr 202663.9%26.2%7.5%2.4%
May 202660.3%28.2%8.6%2.9%
Jun 202660.2%28.9%7.8%3%
Jul 202661.1%29.5%7.3%2.1%
Aug 202658.2%29.6%9.5%2.6%
Sep 2026————

  1. 1.CamperMate

    58.2%

    held 1st · 1.1K estimated branded searches · -6.8% vs prior month · -2.9 points

  2. 2.Rankers

    29.6%

    held 2nd · 560 estimated branded searches · -1.8% vs prior month · +0.1 points

  3. 3.WikiCamps

    9.5%

    held 3rd · 180 estimated branded searches · +28.6% vs prior month · +2.3 points

  4. 4.Park4night

    2.6%

    held 4th · 50 estimated branded searches · +25% vs prior month · +0.6 points

Compare search popularity between Rankers and its closest rivals

How has branded search demand for Rankers changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Rankers in New Zealand fell from 1.1K to 560.
  • Across the 11 months ending August 2026, Rankers’ estimated Share of Search among camping and road trip apps in New Zealand increased from 27% to 29.6%.
  • Across the 11 months ending August 2026, Rankers’ estimated Share of Search among camping and road trip apps in New Zealand peaked at 29.6% in August 2026 and was lowest at 20.7% in December 2025.

How did search popularity change for New Zealand camping and road trip apps in August 2026?

  1. In August 2026, WikiCamps gained estimated Share of Search among camping and road trip apps in New Zealand, from 7.3% to 9.5%.

  2. In August 2026, Park4night gained estimated Share of Search among camping and road trip apps in New Zealand, from 2.1% to 2.6%.

  3. In August 2026, CamperMate lost estimated Share of Search among camping and road trip apps in New Zealand, from 61.1% to 58.2%.

  4. Rankers’ estimated Share of Search among camping and road trip apps in New Zealand has gained ground for 3 months in a row, from 28.2% to 29.6% in August 2026.

How is Rankers measured?

Brandwave collects information about searches that people make online using Rankers’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

8 branded search terms

  • rankers
  • rankers camping app
  • rankers co nz
  • rankers freedom camping
  • rankers near me
  • rankers nz
  • rankers online
  • website rankers

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How the Brand Demand Index is measured

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