Brandwave

CamperMate vs Rankers:Which is more popular by branded search in New Zealand?

In August 2026, CamperMate had more branded searches than Rankers among camping and road trip apps in New Zealand. CamperMate was estimated to have 1.1K branded searches compared to Rankers’ 560, and held a 58.2% Share of Search versus Rankers’ 29.6%.

Share of Search among camping and road trip apps in New Zealand in August 2026Which is more popular in search, CamperMate or Rankers?
CamperMate58.2%1.1K searches
vs
Rankers29.6%560 searches

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Which is more popular in search, CamperMate or Rankers?

Compare the campsite and road trip apps New Zealand travellers find places to stay with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

CamperMate and Rankers among camping and road trip apps in New Zealand, by month

Share of Search by month for CamperMate, Rankers. The figures are in the table below the chart.

View monthly share of search table
MonthCamperMateRankersWikiCampsPark4night
Oct 202562%27%8.2%2.8%
Nov 202564.4%25.5%8.3%1.8%
Dec 202569.8%20.7%7.9%1.7%
Jan 202664.8%23.6%9.5%2.1%
Feb 202660.4%28.5%8.6%2.5%
Mar 202661%27.7%9.7%1.5%
Apr 202663.9%26.2%7.5%2.4%
May 202660.3%28.2%8.6%2.9%
Jun 202660.2%28.9%7.8%3%
Jul 202661.1%29.5%7.3%2.1%
Aug 202658.2%29.6%9.5%2.6%
Sep 2026————

How has the CamperMate and Rankers comparison changed over the last 12 months?

How did search popularity change for New Zealand camping and road trip apps in August 2026?

  1. In August 2026, CamperMate lost estimated Share of Search among camping and road trip apps in New Zealand, from 61.1% to 58.2%.

  2. Rankers’ estimated Share of Search among camping and road trip apps in New Zealand has gained ground for 3 months in a row, from 28.2% to 29.6% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using CamperMate’s and Rankers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CamperMate

7 branded search terms

  • campermate
  • campermate app
  • campermate com
  • campermate freedom camping
  • campermate near me
  • campermate nz
  • campermate online

Rankers

8 branded search terms

  • rankers
  • rankers camping app
  • rankers co nz
  • rankers freedom camping
  • rankers near me
  • rankers nz
  • rankers online
  • website rankers

How the Brand Demand Index is measured

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