How popular isRakuten Advertising?
In September 2026, people searched for Rakuten Advertising by name about 20 times in New Zealand, about the same as the previous year. These searches made up 2.6% of all New Zealand affiliate network searches, placing Rakuten Advertising seventh out of seven networks. When we asked both ChatGPT and Google AI Overviews about affiliate networks, Rakuten Advertising appeared in one of the five answers and was the sixth most recommended of the seven.
Rakuten Advertising is the seventh most searched of 7 competitors and the sixth most recommended in AI answers.
Amazon AssociatesShare of searches 47.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
AwinShare of searches 20.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
Commission FactoryShare of searches 12.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
PartnerStackShare of searches 9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
Rakuten AdvertisingShare of searches 2.6%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
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Top affiliate networks in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Rakuten Advertising was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Rakuten Advertising is the sixth most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
impact.com5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Awin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- PartnerStack4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Amazon Associates3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Commission Factory3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Rakuten Advertising1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Partnerize0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about affiliate networks
5 answers
Asked ChatGPT
“Which affiliate network should I use in New Zealand?”
Asked ChatGPT
“What are the best affiliate networks in New Zealand?”
Asked ChatGPT
“What's the best affiliate network in New Zealand for online brands?”
Searched Google, AI Overview
“best affiliate network”
Searched Google, AI Overview
“affiliate programme software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which affiliate networks compete with Rakuten Advertising?
Share of searches by month for Amazon Associates, Awin, Commission Factory, PartnerStack, Partnerize, impact.com, Rakuten Advertising. The figures are in the table below the chart.
View monthly share of searches table
| Month | Amazon Associates | Awin | Commission Factory | PartnerStack | Partnerize | impact.com | Rakuten Advertising |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 61.7% | 14.9% | 9.6% | 7.4% | 2.1% | 2.1% | 2.1% |
| Nov 2025 | 65.7% | 13.1% | 7.1% | 7.1% | 2% | 3% | 2% |
| Dec 2025 | 66.7% | 10.3% | 8% | 8% | 2.3% | 2.3% | 2.3% |
| Jan 2026 | 68.5% | 11.2% | 8.4% | 4.9% | 2.8% | 2.1% | 2.1% |
| Feb 2026 | 65.6% | 13.9% | 5.7% | 7.4% | 4.1% | 1.6% | 1.6% |
| Mar 2026 | 65.5% | 9.7% | 8.8% | 9.7% | 1.8% | 1.8% | 2.7% |
| Apr 2026 | 70.2% | 6.1% | 7.9% | 7.9% | 3.5% | 2.6% | 1.8% |
| May 2026 | 60.4% | 13.5% | 8.3% | 7.3% | 4.2% | 3.1% | 3.1% |
| Jun 2026 | 66.7% | 12.2% | 8.9% | 5.6% | 2.2% | 2.2% | 2.2% |
| Jul 2026 | 65.2% | 10.9% | 7.6% | 7.6% | 3.3% | 3.3% | 2.2% |
| Aug 2026 | 59.6% | 13.8% | 10.6% | 7.4% | 4.3% | 1.1% | 3.2% |
| Sep 2026 | 47.4% | 20.5% | 12.8% | 9% | 5.1% | 2.6% | 2.6% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.4% | 370 | -33.9% | -12.1 points | |
| 2, held 2nd | 20.5% | 160 | +23.1% | +6.7 points | |
| 3, held 3rd | 12.8% | 100 | 0% | +2.2 points | |
| 4, held 4th | 9% | 70 | 0% | +1.5 points | |
| 5, held 5th | 5.1% | 40 | 0% | +0.9 points | |
| 6, moved from 7th to 6th | 2.6% | 20 | +100% | +1.5 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 2.6% | 20 | -33.3% | -0.6 pointsmoved from 6th to 7th |
47.4%
Held 1st. 370 estimated branded searches, -33.9% vs prior month. Share -12.1 points.
2.
Awin20.5%
Held 2nd. 160 estimated branded searches, +23.1% vs prior month. Share +6.7 points.
12.8%
Held 3rd. 100 estimated branded searches, 0% vs prior month. Share +2.2 points.
9%
Held 4th. 70 estimated branded searches, 0% vs prior month. Share +1.5 points.
5.1%
Held 5th. 40 estimated branded searches, 0% vs prior month. Share +0.9 points.
2.6%
Moved from 7th to 6th. 20 estimated branded searches, +100% vs prior month. Share +1.5 points.
2.6%
Moved from 6th to 7th. 20 estimated branded searches, -33.3% vs prior month. Share -0.6 points.
Compare popularity between Rakuten Advertising and its closest rivals
- Rakuten Advertising vs Awin: compare popularity
- Rakuten Advertising vs Commission Factory: compare popularity
- Rakuten Advertising vs PartnerStack: compare popularity
- Rakuten Advertising vs Partnerize: compare popularity
- Rakuten Advertising vs impact.com: compare popularity
- Compare Rakuten Advertising with any brand
How has branded search demand for Rakuten Advertising changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Rakuten Advertising in New Zealand held steady at 20.
- Across the 12 months ending September 2026, Rakuten Advertising’s share of searches among affiliate networks in New Zealand peaked at 3.2% in August 2026 and was lowest at 1.6% in February 2026.
How did search popularity change for New Zealand affiliate networks in September 2026?
6 changes
In September 2026, impact.com overtook Rakuten Advertising to rank 6th among affiliate networks in New Zealand, with 2.6% of the searches.
In September 2026, Awin gained share of searches among affiliate networks in New Zealand, from 13.8% to 20.5%.
In September 2026, Commission Factory gained share of searches among affiliate networks in New Zealand, from 10.6% to 12.8%.
In September 2026, PartnerStack gained share of searches among affiliate networks in New Zealand, from 7.4% to 9%.
In September 2026, Partnerize gained share of searches among affiliate networks in New Zealand, from 4.3% to 5.1%.
In September 2026, Amazon Associates lost share of searches among affiliate networks in New Zealand, from 59.6% to 47.4%.
How are Rakuten Advertising’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Rakuten Advertising’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- rakuten advertising
- rakuten advertising affiliate
- rakuten affiliate
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