Commission Factory vs Rakuten Advertising:Which is more popular by branded search in New Zealand?
In August 2026, Commission Factory had more branded searches than Rakuten Advertising among affiliate networks in New Zealand. Commission Factory was estimated to have 130 branded searches compared to Rakuten Advertising’s 40, and held a 36.1% Share of Search versus Rakuten Advertising’s 11.1%.
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Which is more popular in search, Commission Factory or Rakuten Advertising?
Compare the affiliate and partner marketing networks New Zealand brands run programmes on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Commission Factory, Rakuten Advertising. The figures are in the table below the chart.
View monthly share of search table
| Month | Awin | Commission Factory | Partnerize | Rakuten Advertising | impact.com |
|---|---|---|---|---|---|
| Oct 2025 | 42.4% | 33.3% | 6.1% | 9.1% | 9.1% |
| Nov 2025 | 39.4% | 33.3% | 6.1% | 9.1% | 12.1% |
| Dec 2025 | 39.1% | 34.8% | 8.7% | 8.7% | 8.7% |
| Jan 2026 | 38.6% | 34.1% | 9.1% | 9.1% | 9.1% |
| Feb 2026 | 50% | 22.2% | 13.9% | 8.3% | 5.6% |
| Mar 2026 | 34.4% | 37.5% | 6.3% | 12.5% | 9.4% |
| Apr 2026 | 25.8% | 38.7% | 12.9% | 9.7% | 12.9% |
| May 2026 | 38.2% | 26.5% | 11.8% | 11.8% | 11.8% |
| Jun 2026 | 37.5% | 37.5% | 6.3% | 9.4% | 9.4% |
| Jul 2026 | 33.3% | 36.7% | 10% | 6.7% | 13.3% |
| Aug 2026 | 36.1% | 36.1% | 11.1% | 11.1% | 5.6% |
| Sep 2026 | — | — | — | — | — |
How has the Commission Factory and Rakuten Advertising comparison changed over the last 12 months?
3 findings
- Commission Factory was ahead of Rakuten Advertising in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Commission Factory’s estimated Share of Search among affiliate networks in New Zealand moved from 33.3% to 36.1%, and its estimated monthly branded searches moved from 110 to 130.
- Across the 11 months ending August 2026, Rakuten Advertising’s estimated Share of Search among affiliate networks in New Zealand moved from 9.1% to 11.1%, and its estimated monthly branded searches moved from 30 to 40.
How did search popularity change for New Zealand affiliate networks in August 2026?
3 changes
In August 2026, Awin overtook Commission Factory to take the highest estimated Share of Search among affiliate networks in New Zealand, at 36.1%.
In August 2026, Rakuten Advertising overtook impact.com to rank 4th among affiliate networks in New Zealand, at 11.1%.
In August 2026, Commission Factory lost estimated Share of Search among affiliate networks in New Zealand, from 36.7% to 36.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Commission Factory’s and Rakuten Advertising’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Commission Factory
6 branded search terms
- commission factory
- commission factory affiliate
- commission factory affiliate program
- commission factory nz
- commissionfactory
- commissionfactory com
Rakuten Advertising
4 branded search terms
- rakuten advertising
- rakuten advertising affiliate
- rakuten advertising affiliate program
- rakuten affiliate
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.