How popular isPanadol in search?
In August 2026, there were an estimated 8.6K branded searches for Panadol in New Zealand which is up 52.3% over the last 11 months. Panadol holds 49.6% estimated Share of Search among New Zealand pain relief brands and is ranked 1st of 4 competitors for search popularity.
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Which pain relief brands compete with Panadol?
Share of Search by month for Panadol, Nurofen, Disprin, Voltaren. The figures are in the table below the chart.
View monthly share of search table
| Month | Panadol | Nurofen | Disprin | Voltaren |
|---|---|---|---|---|
| Oct 2025 | 47.9% | 39.2% | 7.1% | 5.9% |
| Nov 2025 | 47.4% | 39.5% | 6.7% | 6.4% |
| Dec 2025 | 50.7% | 37.3% | 6.6% | 5.5% |
| Jan 2026 | 45.6% | 42% | 6.6% | 5.8% |
| Feb 2026 | 48.5% | 39.4% | 6.9% | 5.2% |
| Mar 2026 | 45.4% | 44.1% | 5.9% | 4.6% |
| Apr 2026 | 46.8% | 42.5% | 5.7% | 5.1% |
| May 2026 | 48% | 40.9% | 6.3% | 4.8% |
| Jun 2026 | 46.6% | 43.5% | 5.2% | 4.7% |
| Jul 2026 | 45.2% | 44% | 6.2% | 4.6% |
| Aug 2026 | 49.6% | 41.6% | 5.3% | 3.5% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.6% | 8.6K | +47.6% | +4.4 points | |
| 2, held 2nd | 41.6% | 7.2K | +27.1% | -2.5 points | |
| 3, held 3rd | 5.3% | 920 | +16.5% | -0.8 points | |
| 4, held 4th | 3.5% | 610 | +3.4% | -1.1 points |
1.
Panadol49.6%
held 1st · 8.6K estimated branded searches · +47.6% vs prior month · +4.4 points
2.
Nurofen41.6%
held 2nd · 7.2K estimated branded searches · +27.1% vs prior month · -2.5 points
3.Disprin
5.3%
held 3rd · 920 estimated branded searches · +16.5% vs prior month · -0.8 points
4.
Voltaren3.5%
held 4th · 610 estimated branded searches · +3.4% vs prior month · -1.1 points
Compare search popularity between Panadol and its closest rivals
How has branded search demand for Panadol changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Panadol in New Zealand rose from 5.6K to 8.6K.
- Across the 11 months ending August 2026, Panadol’s estimated Share of Search among pain relief brands in New Zealand increased from 47.9% to 49.6%.
- Across the 11 months ending August 2026, Panadol’s estimated Share of Search among pain relief brands in New Zealand peaked at 50.7% in December 2025 and was lowest at 45.2% in July 2026.
How did search popularity change for New Zealand pain relief brands in August 2026?
4 changes
In August 2026, Panadol gained estimated Share of Search among pain relief brands in New Zealand, from 45.2% to 49.6%.
In August 2026, Nurofen lost estimated Share of Search among pain relief brands in New Zealand, from 44% to 41.6%.
In August 2026, Voltaren lost estimated Share of Search among pain relief brands in New Zealand, from 4.6% to 3.5%.
In August 2026, Disprin lost estimated Share of Search among pain relief brands in New Zealand, from 6.2% to 5.3%.
How is Panadol measured?
Brandwave collects information about searches that people make online using Panadol’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
17 branded search terms
- codeine panadol
- infant panadol
- panadol
- panadol cold and flu
- panadol com
- panadol extra
- panadol headache
- panadol near me
- panadol nz
- panadol online
- panadol optizorb
- panadol pain relief
- panadol paracetamol
- panadol pregnancy
- panadol rapid
- panadol tablets
- panadol v paracetamol
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Is Panadol your brand?
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