How popular isNorthlands in search?
In August 2026, there were an estimated 36.7K branded searches for Northlands in New Zealand which is down 5.7% over the last 11 months. Northlands holds 14.3% estimated Share of Search among New Zealand christchurch shopping centres and is ranked 3rd of 6 competitors for search popularity.
Westfield Riccarton42.8%
Riverside Market30.6%
Northlands14.3%
The Hub Hornby7.5%
Eastgate4.5%
The Crossing0.3%
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Which christchurch shopping centres compete with Northlands?
Share of Search by month for Westfield Riccarton, Riverside Market, Northlands, The Hub Hornby, Eastgate. The figures are in the table below the chart.
View monthly share of search table
| Month | Westfield Riccarton | Riverside Market | Northlands | The Hub Hornby | Eastgate | The Crossing |
|---|---|---|---|---|---|---|
| Oct 2025 | 37.4% | 32.5% | 15.5% | 9.4% | 4.8% | 0.34% |
| Nov 2025 | 38.3% | 32.6% | 15.8% | 8.3% | 4.8% | 0.29% |
| Dec 2025 | 43.4% | 28.8% | 16% | 7.8% | 3.7% | 0.25% |
| Jan 2026 | 38.4% | 34.5% | 15.7% | 7.1% | 4.1% | 0.29% |
| Feb 2026 | 36.3% | 39.2% | 14.1% | 6.4% | 3.9% | 0.21% |
| Mar 2026 | 38.9% | 34.4% | 15.1% | 7.2% | 4.1% | 0.25% |
| Apr 2026 | 39.7% | 32% | 15.7% | 8.3% | 4% | 0.27% |
| May 2026 | 40.6% | 29.5% | 16.5% | 8.7% | 4.3% | 0.31% |
| Jun 2026 | 40.6% | 29.3% | 16% | 8.8% | 5.1% | 0.3% |
| Jul 2026 | 41.8% | 29.8% | 16.4% | 7.4% | 4.3% | 0.3% |
| Aug 2026 | 42.8% | 30.6% | 14.3% | 7.5% | 4.5% | 0.3% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 42.8% | 110K | -3.7% | +1 points | |
| 2, held 2nd | 30.6% | 78.5K | -3.3% | +0.8 points | |
| 3, held 3rd | 14.3% | 36.7K | -18% | -2.1 points | |
| 4, held 4th | 7.5% | 19.3K | -4.8% | +0.1 points | |
| 5, held 5th | 4.5% | 11.7K | -0.17% | +0.3 points | |
| 6, held 6th | 0.3% | 770 | -4.9% | 0 points |
42.8%
held 1st · 110K estimated branded searches · -3.7% vs prior month · +1 points
30.6%
held 2nd · 78.5K estimated branded searches · -3.3% vs prior month · +0.8 points
14.3%
held 3rd · 36.7K estimated branded searches · -18% vs prior month · -2.1 points
7.5%
held 4th · 19.3K estimated branded searches · -4.8% vs prior month · +0.1 points
5.
Eastgate4.5%
held 5th · 11.7K estimated branded searches · -0.17% vs prior month · +0.3 points
0.3%
held 6th · 770 estimated branded searches · -4.9% vs prior month · 0 points
Compare search popularity between Northlands and its closest rivals
- Northlands vs Riverside Market: compare search popularity
- Northlands vs The Hub Hornby: compare search popularity
- Northlands vs Eastgate: compare search popularity
- Northlands vs The Crossing: compare search popularity
- Compare Northlands with any brand
How has branded search demand for Northlands changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Northlands in New Zealand fell from 38.9K to 36.7K.
- Across the 11 months ending August 2026, Northlands’ estimated Share of Search among christchurch shopping centres in New Zealand decreased from 15.5% to 14.3%.
- Across the 11 months ending August 2026, Northlands’ estimated Share of Search among christchurch shopping centres in New Zealand peaked at 16.5% in May 2026 and was lowest at 14.1% in February 2026.
How did search popularity change for New Zealand christchurch shopping centres in August 2026?
4 changes
In August 2026, Westfield Riccarton gained estimated Share of Search among christchurch shopping centres in New Zealand, from 41.8% to 42.8%.
In August 2026, Riverside Market gained estimated Share of Search among christchurch shopping centres in New Zealand, from 29.8% to 30.6%.
In August 2026, Northlands lost estimated Share of Search among christchurch shopping centres in New Zealand, from 16.4% to 14.3%.
Estimated monthly branded searches for The Hub Hornby in New Zealand fell 18.3% over 11 measured months, from 23.6K to 19.3K in August 2026.
How is Northlands measured?
Brandwave collects information about searches that people make online using Northlands’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
8 branded search terms
- kmart northlands mall
- northlands christchurch
- northlands mall
- northlands mall shops
- northlands mall stores
- northlands opening hours
- northlands shopping centre
- northlands shops
Do you work for Northlands? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Northlands your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.