Northlands vs Riverside Market:Which is more popular by branded search in New Zealand?
In August 2026, Riverside Market had more branded searches than Northlands among christchurch shopping centres in New Zealand. Riverside Market was estimated to have 78.5K branded searches compared to Northlands’ 36.7K, and held a 30.6% Share of Search versus Northlands’ 14.3%.
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Which is more popular in search, Northlands or Riverside Market?
Compare the Christchurch malls and shopping centres shoppers head to. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Riverside Market, Northlands. The figures are in the table below the chart.
View monthly share of search table
| Month | Westfield Riccarton | Riverside Market | Northlands | The Hub Hornby | Eastgate | The Crossing |
|---|---|---|---|---|---|---|
| Oct 2025 | 37.4% | 32.5% | 15.5% | 9.4% | 4.8% | 0.34% |
| Nov 2025 | 38.3% | 32.6% | 15.8% | 8.3% | 4.8% | 0.29% |
| Dec 2025 | 43.4% | 28.8% | 16% | 7.8% | 3.7% | 0.25% |
| Jan 2026 | 38.4% | 34.5% | 15.7% | 7.1% | 4.1% | 0.29% |
| Feb 2026 | 36.3% | 39.2% | 14.1% | 6.4% | 3.9% | 0.21% |
| Mar 2026 | 38.9% | 34.4% | 15.1% | 7.2% | 4.1% | 0.25% |
| Apr 2026 | 39.7% | 32% | 15.7% | 8.3% | 4% | 0.27% |
| May 2026 | 40.6% | 29.5% | 16.5% | 8.7% | 4.3% | 0.31% |
| Jun 2026 | 40.6% | 29.3% | 16% | 8.8% | 5.1% | 0.3% |
| Jul 2026 | 41.8% | 29.8% | 16.4% | 7.4% | 4.3% | 0.3% |
| Aug 2026 | 42.8% | 30.6% | 14.3% | 7.5% | 4.5% | 0.3% |
| Sep 2026 | — | — | — | — | — | — |
How has the Northlands and Riverside Market comparison changed over the last 12 months?
3 findings
- Riverside Market was ahead of Northlands in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Northlands’ estimated Share of Search among christchurch shopping centres in New Zealand moved from 15.5% to 14.3%, and its estimated monthly branded searches moved from 38.9K to 36.7K.
- Across the 11 months ending August 2026, Riverside Market’s estimated Share of Search among christchurch shopping centres in New Zealand moved from 32.5% to 30.6%, and its estimated monthly branded searches moved from 81.4K to 78.5K.
How did search popularity change for New Zealand christchurch shopping centres in August 2026?
2 changes
In August 2026, Riverside Market gained estimated Share of Search among christchurch shopping centres in New Zealand, from 29.8% to 30.6%.
In August 2026, Northlands lost estimated Share of Search among christchurch shopping centres in New Zealand, from 16.4% to 14.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Northlands’ and Riverside Market’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Northlands
8 branded search terms
- kmart northlands mall
- northlands christchurch
- northlands mall
- northlands mall shops
- northlands mall stores
- northlands opening hours
- northlands shopping centre
- northlands shops
Riverside Market
17 branded search terms
- pasta riverside market
- restaurants in riverside market
- restaurants near riverside market
- restaurants riverside market
- riverside christchurch
- riverside market
- riverside market chch
- riverside market food
- riverside market near me
- riverside market new zealand
- riverside market nz
- riverside market opening hours
- riverside market shops
- riverside market voucher
- riverside nz
- riversidemarket
- the riverside market
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.