How popular isMurf AI in search?
In August 2026, there were an estimated 120 branded searches for Murf AI in New Zealand which is down 50% over the last 11 months. Murf AI holds 1.2% estimated Share of Search among New Zealand AI voice generators and is ranked 3rd of 4 competitors for search popularity.
ElevenLabs87.9%
Speechify10.8%
Murf AI1.2%
WellSaid0.19%
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Which AI voice generators compete with Murf AI?
Share of Search by month for ElevenLabs, Speechify, Murf AI. The figures are in the table below the chart.
View monthly share of search table
| Month | ElevenLabs | Speechify | Murf AI | WellSaid |
|---|---|---|---|---|
| Oct 2025 | 83.7% | 12.9% | 3.1% | 0.26% |
| Nov 2025 | 82.8% | 13.4% | 3.3% | 0.51% |
| Dec 2025 | 85.1% | 11.5% | 3% | 0.4% |
| Jan 2026 | 85.2% | 12.3% | 2.3% | 0.23% |
| Feb 2026 | 83.4% | 13.7% | 2.6% | 0.21% |
| Mar 2026 | 78.8% | 19.2% | 1.8% | 0.19% |
| Apr 2026 | 85.2% | 12.7% | 1.9% | 0.2% |
| May 2026 | 81.3% | 16.7% | 1.7% | 0.26% |
| Jun 2026 | 87% | 11.3% | 1.5% | 0.28% |
| Jul 2026 | 89.2% | 9.6% | 1.1% | 0.18% |
| Aug 2026 | 87.9% | 10.8% | 1.2% | 0.19% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 87.9% | 9.1K | -9.9% | -1.3 points | |
| 2, held 2nd | 10.8% | 1.1K | +2.8% | +1.2 points | |
| 3, held 3rd | 1.2% | 120 | 0% | +0.1 points | |
| 4, held 4th | 0.19% | 20 | 0% | 0 points |
87.9%
held 1st · 9.1K estimated branded searches · -9.9% vs prior month · -1.3 points
10.8%
held 2nd · 1.1K estimated branded searches · +2.8% vs prior month · +1.2 points
3.
Murf AI1.2%
held 3rd · 120 estimated branded searches · 0% vs prior month · +0.1 points
4.
WellSaid0.19%
held 4th · 20 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between Murf AI and its closest rivals
How has branded search demand for Murf AI changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Murf AI in New Zealand fell from 240 to 120.
- Across the 11 months ending August 2026, Murf AI’s estimated Share of Search among AI voice generators in New Zealand decreased from 3.1% to 1.2%.
- Across the 11 months ending August 2026, Murf AI’s estimated Share of Search among AI voice generators in New Zealand peaked at 3.3% in November 2025 and was lowest at 1.1% in July 2026.
How did search popularity change for New Zealand AI voice generators in August 2026?
3 changes
In August 2026, Speechify gained estimated Share of Search among AI voice generators in New Zealand, from 9.6% to 10.8%.
In August 2026, ElevenLabs lost estimated Share of Search among AI voice generators in New Zealand, from 89.2% to 87.9%.
Estimated monthly branded searches for Murf AI in New Zealand fell 50% over 11 measured months, from 240 to 120 in August 2026.
How is Murf AI measured?
Brandwave collects information about searches that people make online using Murf AI’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- murf
- murf ai text to speech
- murf ai voice generator
- murf ai voiceover
- murfai
- murfai ai voice
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Is Murf AI your brand?
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