How popular isLokalise in search?
In August 2026, there were an estimated 40 branded searches for Lokalise in New Zealand which is down 33.3% over the last 11 months. Lokalise holds 26.7% estimated Share of Search among New Zealand localisation management platforms and is ranked 2nd of 5 competitors for search popularity.
Follow Lokalise and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which localisation management platforms compete with Lokalise?
Share of Search by month for Crowdin, Lokalise, Phrase, Smartling, Transifex. The figures are in the table below the chart.
View monthly share of search table
| Month | Crowdin | Lokalise | Phrase | Smartling | Transifex |
|---|---|---|---|---|---|
| Oct 2025 | 30% | 30% | 15% | 20% | 5% |
| Nov 2025 | 29.6% | 29.6% | 14.8% | 18.5% | 7.4% |
| Dec 2025 | 26.3% | 31.6% | 15.8% | 15.8% | 10.5% |
| Jan 2026 | 33.3% | 20% | 20% | 20% | 6.7% |
| Feb 2026 | 42.1% | 26.3% | 15.8% | 10.5% | 5.3% |
| Mar 2026 | 31.3% | 37.5% | 12.5% | 12.5% | 6.3% |
| Apr 2026 | 40% | 26.7% | 6.7% | 20% | 6.7% |
| May 2026 | 19% | 23.8% | 23.8% | 19% | 14.3% |
| Jun 2026 | 22.7% | 31.8% | 18.2% | 18.2% | 9.1% |
| Jul 2026 | 31.6% | 31.6% | 15.8% | 15.8% | 5.3% |
| Aug 2026 | 26.7% | 26.7% | 20% | 20% | 6.7% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 26.7% | 40 | -33.3% | -4.9 points | |
| 2, held 2nd | 26.7% | 40 | -33.3% | -4.9 points | |
| 3, held 3rd | 20% | 30 | 0% | +4.2 points | |
| 4, held 4th | 20% | 30 | 0% | +4.2 points | |
| 5, held 5th | 6.7% | 10 | 0% | +1.4 points |
1.
Crowdin26.7%
held 1st · 40 estimated branded searches · -33.3% vs prior month · -4.9 points
2.
Lokalise
26.7%
held 2nd · 40 estimated branded searches · -33.3% vs prior month · -4.9 points
3.
Phrase20%
held 3rd · 30 estimated branded searches · 0% vs prior month · +4.2 points
20%
held 4th · 30 estimated branded searches · 0% vs prior month · +4.2 points
6.7%
held 5th · 10 estimated branded searches · 0% vs prior month · +1.4 points
Compare search popularity between Lokalise and its closest rivals
How has branded search demand for Lokalise changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Lokalise in New Zealand fell from 60 to 40.
- Across the 11 months ending August 2026, Lokalise’s estimated Share of Search among localisation management platforms in New Zealand decreased from 30% to 26.7%.
- Across the 11 months ending August 2026, Lokalise’s estimated Share of Search among localisation management platforms in New Zealand peaked at 37.5% in March 2026 and was lowest at 20% in January 2026.
How did search popularity change for New Zealand localisation management platforms in August 2026?
5 changes
In August 2026, Phrase gained estimated Share of Search among localisation management platforms in New Zealand, from 15.8% to 20%.
In August 2026, Smartling gained estimated Share of Search among localisation management platforms in New Zealand, from 15.8% to 20%.
In August 2026, Transifex gained estimated Share of Search among localisation management platforms in New Zealand, from 5.3% to 6.7%.
In August 2026, Crowdin lost estimated Share of Search among localisation management platforms in New Zealand, from 31.6% to 26.7%.
In August 2026, Lokalise lost estimated Share of Search among localisation management platforms in New Zealand, from 31.6% to 26.7%.
How is Lokalise measured?
Brandwave collects information about searches that people make online using Lokalise’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
10 branded search terms
- app lokalise
- lokalise
- lokalise ai
- lokalise android
- lokalise app
- lokalise app localization translation platform services & tools
- lokalise ios
- lokalise pricing
- lokalise translation
- lokalise translation management
Do you work for Lokalise? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Lokalise your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.