How popular iskikki.K in search?
In August 2026, there were an estimated 1.6K branded searches for kikki.K in New Zealand which is down 28.6% over the last 11 months. kikki.K holds 1.7% estimated Share of Search among New Zealand gift and stationery stores and is ranked 4th of 4 competitors for search popularity.
Paper Plus62.9%
Smiggle27.7%Typo7.7%
kikki.K1.7%
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Which gift and stationery stores compete with kikki.K?
Share of Search by month for Paper Plus, Smiggle, Typo, kikki.K. The figures are in the table below the chart.
View monthly share of search table
| Month | Paper Plus | Smiggle | Typo | kikki.K |
|---|---|---|---|---|
| Oct 2025 | 64% | 25.4% | 8.4% | 2.2% |
| Nov 2025 | 55.5% | 31.7% | 10.6% | 2.1% |
| Dec 2025 | 68.1% | 20.4% | 9.9% | 1.6% |
| Jan 2026 | 65.2% | 26.4% | 6.4% | 2% |
| Feb 2026 | 71.6% | 21.5% | 5.1% | 1.7% |
| Mar 2026 | 71.4% | 22% | 5% | 1.6% |
| Apr 2026 | 69.1% | 24.5% | 4.7% | 1.7% |
| May 2026 | 68.8% | 24.8% | 4.8% | 1.6% |
| Jun 2026 | 68.1% | 25.6% | 4.9% | 1.5% |
| Jul 2026 | 64.5% | 28.4% | 5.5% | 1.6% |
| Aug 2026 | 62.9% | 27.7% | 7.7% | 1.7% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 62.9% | 59.7K | +2.5% | -1.6 points | |
| 2, held 2nd | 27.7% | 26.2K | +2.4% | -0.7 points | |
| 3, held 3rd | 7.7% | 7.3K | +48.4% | +2.2 points | |
| 4, held 4th | 1.7% | 1.6K | +9.5% | +0.1 points |
62.9%
held 1st · 59.7K estimated branded searches · +2.5% vs prior month · -1.6 points
2.
Smiggle27.7%
held 2nd · 26.2K estimated branded searches · +2.4% vs prior month · -0.7 points
3.
7.7%
held 3rd · 7.3K estimated branded searches · +48.4% vs prior month · +2.2 points
4.
kikki.K1.7%
held 4th · 1.6K estimated branded searches · +9.5% vs prior month · +0.1 points
Compare search popularity between kikki.K and its closest rivals
How has branded search demand for kikki.K changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for kikki.K in New Zealand fell from 2.3K to 1.6K.
- Across the 11 months ending August 2026, kikki.K’s estimated Share of Search among gift and stationery stores in New Zealand held steady, from 2.2% to 1.7%.
How did search popularity change for New Zealand gift and stationery stores in August 2026?
4 changes
In August 2026, Typo gained estimated Share of Search among gift and stationery stores in New Zealand, from 5.5% to 7.7%.
In August 2026, Paper Plus lost estimated Share of Search among gift and stationery stores in New Zealand, from 64.5% to 62.9%.
In August 2026, Smiggle lost estimated Share of Search among gift and stationery stores in New Zealand, from 28.4% to 27.7%.
Estimated monthly branded searches for kikki.K in New Zealand fell 28.6% over 11 measured months, from 2.3K to 1.6K in August 2026.
How is kikki.K measured?
Brandwave collects information about searches that people make online using kikki.K’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
15 branded search terms
- kikki k
- kikki k au
- kikki k com
- kikki k diary
- kikki k gifts
- kikki k near me
- kikki k notebooks
- kikki k nz
- kikki k online
- kikki k pencil case
- kikki k planner
- kikki k stationery
- kikkik
- kikkik nz
- kikkik pencil case
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Is kikki.K your brand?
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