How popular isKaikoura White Morph?
In October 2026, people searched for Kaikoura White Morph by name about 660 times in New Zealand, a 35.3% decrease from the previous year. These searches made up 6.2% of all New Zealand kaikoura hotels and accommodation searches, placing Kaikoura White Morph third out of six brands. When we asked both ChatGPT and Google AI Overviews about kaikoura hotels and accommodation, Kaikoura White Morph did not appear in any of the answers.
Kaikoura White Morph is the third most searched of 6 competitors and not named in the AI answers we collected.
Kaikōura TOP 10 Holiday ParkShare of searches 51%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
Sudima KaikouraShare of searches 35.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
Kaikoura White MorphShare of searches 6.2%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Kaikoura Boutique HotelShare of searches 5.6%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
The Anchor Inn Beachfront MotelShare of searches 2%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
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Top kaikoura hotels and accommodation in ChatGPT and Google AI Overviews
In three ChatGPT questions, Kaikoura White Morph did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Sudima Kaikoura3 of 3Named in 3 of 3 ChatGPT answers
The Anchor Inn Beachfront Motel3 of 3Named in 3 of 3 ChatGPT answers
Kaikōura TOP 10 Holiday Park2 of 3Named in 2 of 3 ChatGPT answers
The Hamptons Bed & Breakfast2 of 3Named in 2 of 3 ChatGPT answers
Kaikoura White Morph0 of 3Named in 0 of 3 ChatGPT answers
Kaikoura Boutique Hotel0 of 3Named in 0 of 3 ChatGPT answers
See every answer about kaikoura hotels and accommodation
3 answers
Asked ChatGPT
“Which accommodation provider should I book in Kaikōura, New Zealand?”
Asked ChatGPT
“What are the best accommodation providers in Kaikōura, New Zealand?”
Asked ChatGPT
“What's the best accommodation provider in Kaikōura, New Zealand for one night stay?”
Searched Google, AI Overview
“kaikoura hotels”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“kaikoura accommodation”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for Kaikoura White Morph compared with other New Zealand kaikoura hotels and accommodation?
Share of searches by month for Kaikōura TOP 10 Holiday Park, Sudima Kaikoura, Kaikoura White Morph, Kaikoura Boutique Hotel. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kaikōura TOP 10 Holiday Park | Sudima Kaikoura | Kaikoura White Morph | Kaikoura Boutique Hotel | The Anchor Inn Beachfront Motel | The Hamptons Bed & Breakfast |
|---|---|---|---|---|---|---|
| Nov 2025 | 57% | 21.8% | 10.8% | 7.6% | 2.7% | 0.11% |
| Dec 2025 | 48.2% | 32.7% | 10.6% | 6.5% | 1.9% | 0.11% |
| Jan 2026 | 50.8% | 28.9% | 9.6% | 8.3% | 2.4% | 0.09% |
| Feb 2026 | 42.7% | 30.1% | 13.5% | 10.4% | 3.1% | 0.12% |
| Mar 2026 | 44.4% | 31.4% | 12% | 8.9% | 3.2% | 0.12% |
| Apr 2026 | 46.4% | 32.2% | 9.1% | 9.4% | 2.7% | 0.16% |
| May 2026 | 37.3% | 46.1% | 7.1% | 6.1% | 3.3% | 0.16% |
| Jun 2026 | 34.6% | 52.3% | 5.3% | 4.6% | 3% | 0.14% |
| Jul 2026 | 33.2% | 51.6% | 7.7% | 3.7% | 3.7% | 0.17% |
| Aug 2026 | 38% | 46.8% | 7.3% | 5.1% | 2.7% | 0.16% |
| Sep 2026 | 42.6% | 43.7% | 5.4% | 5.7% | 2.5% | 0.12% |
| Oct 2026 | 51% | 35.1% | 6.2% | 5.6% | 2% | 0.09% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 51% | 5.4K | +50% | +8.4 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 35.1% | 3.7K | +0.54% | -8.6 pointsmoved from 1st to 2nd | |
| 3, moved from 4th to 3rd | 6.2% | 660 | +43.5% | +0.8 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 5.6% | 590 | +22.9% | -0.1 pointsmoved from 3rd to 4th | |
| 5, held 5th | 2% | 210 | 0% | -0.5 points | |
| 6, held 6th | 0.09% | 10 | 0% | 0 points |
Moved from 2nd to 1st. 5.4K estimated branded searches, +50% vs prior month. Share +8.4 points.
35.1%
Moved from 1st to 2nd. 3.7K estimated branded searches, +0.54% vs prior month. Share -8.6 points.
6.2%
Moved from 4th to 3rd. 660 estimated branded searches, +43.5% vs prior month. Share +0.8 points.
5.6%
Moved from 3rd to 4th. 590 estimated branded searches, +22.9% vs prior month. Share -0.1 points.
Held 5th. 210 estimated branded searches, 0% vs prior month. Share -0.5 points.
6.
The Hamptons Bed & Breakfast0.09%
Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Kaikoura White Morph and its closest rivals

Kaikoura White Morph vs Kaikōura TOP 10 Holiday Park: compare popularity
Kaikoura White Morph vs Sudima Kaikoura: compare popularity
Kaikoura White Morph vs Kaikoura Boutique Hotel: compare popularity
Kaikoura White Morph vs The Anchor Inn Beachfront Motel: compare popularity
Kaikoura White Morph vs The Hamptons Bed & Breakfast: compare popularity- Compare Kaikoura White Morph with any brand
Every comparison with Kaikoura White Morph
5 comparisons
How has branded search demand for Kaikoura White Morph changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Kaikoura White Morph in New Zealand fell from 1K to 660.
- Across the 12 months ending October 2026, Kaikoura White Morph’s share of searches among kaikoura hotels and accommodation in New Zealand decreased from 10.8% to 6.2%.
- Across the 12 months ending October 2026, Kaikoura White Morph’s share of searches among kaikoura hotels and accommodation in New Zealand peaked at 13.5% in February 2026 and was lowest at 5.3% in June 2026.
How did search popularity change for New Zealand kaikoura hotels and accommodation in October 2026?
5 changes

In October 2026, Kaikōura TOP 10 Holiday Park overtook Sudima Kaikoura to become the leader among kaikoura hotels and accommodation in New Zealand, with 51% of the searches.

In October 2026, Kaikoura White Morph overtook Kaikoura Boutique Hotel to rank 3rd among kaikoura hotels and accommodation in New Zealand, with 6.2% of the searches.

In October 2026, Sudima Kaikoura lost share of searches among kaikoura hotels and accommodation in New Zealand, from 43.7% to 35.1%.

In October 2026, The Anchor Inn Beachfront Motel lost share of searches among kaikoura hotels and accommodation in New Zealand, from 2.5% to 2%.

Estimated monthly branded searches for Kaikoura Boutique Hotel in New Zealand fell 18.1% over 12 measured months, from 720 to 590 in October 2026.
How are Kaikoura White Morph’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Kaikoura White Morph’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- the white morph
- the white morph kaikoura
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Is Kaikoura White Morph your brand?
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