Brandwave

How popular isHomely?

In September 2026, people searched for Homely by name about 190 times in New Zealand, a 26.9% decrease from the previous year. These searches made up 7.2% of all New Zealand Palmerston North property management company searches, placing Homely sixth out of 11 companies. When we asked both ChatGPT and Google AI Overviews about Palmerston North property management companies, Homely appeared in all answers and was the third most recommended of the 11.

Search and AI answers in September 2026

Homely is the sixth most searched of 11 competitors and the third most recommended in AI answers.

  1. Professionals Real EstateShare of searches 35.3%Mentioned in 1 of 3 AI answersPlace in AI recommendations 7th
  2. Diligence Property ManagementShare of searches 18.7%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  3. Seddon StreetShare of searches 10.1%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  4. Watson IntegrityShare of searches 10.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  5. HomelyShare of searches 7.2%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd

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Top Palmerston North property management companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Homely appeared in all three answers. Homely is the third most recommended of the 11.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

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See every answer about Palmerston North property management companies

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Palmerston North property management companies compete with Homely?

Homely against Palmerston North property management companies in New Zealand, by month

Share of searches by month for Professionals Real Estate, Diligence Property Management, Seddon Street, Watson Integrity, Brenda Currie Property Management, Homely, Quinovic. The figures are in the table below the chart.

View monthly share of searches table
MonthProfessionals Real EstateDiligence Property ManagementSeddon StreetWatson IntegrityBrenda Currie Property ManagementHomelyQuinovicAbsolute Rentals Property ManagementAll Ways PropertyInspire Real EstatePukeko Rental Managers
Oct 202544.2%5.8%11%17.5%4.5%7.8%6.5%0.65%0.65%0.65%0.65%
Nov 202542.2%4%9.8%15.6%11.6%5.8%8.1%1.2%0.58%0.58%0.58%
Dec 202545.8%4.5%13.5%13.5%8.4%5.2%5.8%1.3%0.65%0.65%0.65%
Jan 202638.7%4.7%11.3%14%10.7%6%11.3%0.67%0.67%0.67%1.3%
Feb 202646.3%2.7%9.4%14.1%8.7%6.7%9.4%1.3%0%0.67%0.67%
Mar 202639%5.1%7.9%15.3%10.7%8.5%11.3%1.1%0%0.56%0.56%
Apr 202636%10.3%10.3%12.5%13.2%7.4%7.4%1.5%0%0.74%0.74%
May 202645%7.4%11.4%11.4%8.1%8.1%6%1.3%0%0.67%0.67%
Jun 202644.7%9.3%7.3%14%10%6.7%5.3%1.3%0%0.67%0.67%
Jul 202644.3%9%11.5%9%9.8%4.9%8.2%0.82%0.82%0.82%0.82%
Aug 202630.7%21.3%9.3%11.3%10%6.7%6.7%2.7%0.67%0%0.67%
Sep 202635.3%18.7%10.1%10.1%8.6%7.2%7.2%0.72%0.72%0.72%0.72%
  1. Held 1st. 490 estimated branded searches, +6.5% vs prior month. Share +4.6 points.

  2. Held 2nd. 260 estimated branded searches, -18.8% vs prior month. Share -2.6 points.

  3. Moved from 5th to 3rd. 140 estimated branded searches, 0% vs prior month. Share +0.7 points.

  4. Moved from 3rd to 4th. 140 estimated branded searches, -17.6% vs prior month. Share -1.3 points.

  5. Moved from 4th to 5th. 120 estimated branded searches, -20% vs prior month. Share -1.4 points.

  6. 6.Homely

    7.2%

    Held 6th. 100 estimated branded searches, 0% vs prior month. Share +0.5 points.

  7. 7.Quinovic

    7.2%

    Held 7th. 100 estimated branded searches, 0% vs prior month. Share +0.5 points.

  8. Held 8th. 10 estimated branded searches, -75% vs prior month. Share -1.9 points.

  9. Held 9th. 10 estimated branded searches, 0% vs prior month. Share +0.1 points.

  10. Moved from 11th to 10th. 10 estimated branded searches, — vs prior month. Share +0.7 points.

  11. Moved from 10th to 11th. 10 estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare popularity between Homely and its closest rivals

Every comparison with Homely

6 comparisons

How has branded search demand for Homely changed in New Zealand over the last 12 months?

4 findings

How did search popularity change for New Zealand Palmerston North property management companies in September 2026?

6 changes
  1. In September 2026, Inspire Real Estate overtook Pukeko Rental Managers to rank 10th among Palmerston North property management companies in New Zealand, with 0.72% of the searches.

  2. In September 2026, Seddon Street overtook Watson Integrity and Brenda Currie Property Management to rank 3rd among Palmerston North property management companies in New Zealand, with 10.1% of the searches.

  3. In September 2026, Professionals Real Estate gained share of searches among Palmerston North property management companies in New Zealand, from 30.7% to 35.3%.

  4. In September 2026, Homely gained share of searches among Palmerston North property management companies in New Zealand, from 6.7% to 7.2%.

  5. In September 2026, Quinovic gained share of searches among Palmerston North property management companies in New Zealand, from 6.7% to 7.2%.

  6. In September 2026, Diligence Property Management lost share of searches among Palmerston North property management companies in New Zealand, from 21.3% to 18.7%.

How are Homely’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Homely’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • homely palmerston north
  • homely property management

Do you work for Homely? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Homely your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.