Homely vs Seddon Street:Which is more popular by branded search in New Zealand?
In August 2026, Homely had more branded searches than Seddon Street among palmerston north property management companies in New Zealand. Homely was estimated to have 240 branded searches compared to Seddon Street’s 110, and held a 3.2% Share of Search versus Seddon Street’s 1.5%.
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Which is more popular in search, Homely or Seddon Street?
Compare Palmerston North property management companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Homely, Seddon Street. The figures are in the table below the chart.
View monthly share of search table
| Month | Quinovic | Professionals Real Estate | Diligence Property Management | Watson Integrity | Homely | Brenda Currie Property Management | Pukeko Rental Managers | Inspire Real Estate | Seddon Street | All Ways Property |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 46.9% | 30.2% | 2.3% | 6% | 4.2% | 1.6% | 3.5% | 3.7% | 1.5% | 0.14% |
| Nov 2025 | 47.2% | 28.9% | 1.8% | 6.7% | 3.8% | 3.2% | 2.7% | 3.4% | 2.2% | 0.13% |
| Dec 2025 | 49.5% | 30.4% | 1.9% | 6% | 2.9% | 2.3% | 1.9% | 3% | 1.9% | 0.14% |
| Jan 2026 | 50.7% | 26.7% | 2.4% | 6.1% | 2.6% | 2.8% | 3.1% | 3.4% | 2% | 0.12% |
| Feb 2026 | 51.2% | 28.7% | 1.3% | 5.4% | 3.4% | 2.3% | 2.6% | 3.3% | 1.7% | 0.12% |
| Mar 2026 | 48.3% | 28.4% | 1.8% | 5.9% | 4.3% | 2.7% | 2.8% | 3.7% | 1.8% | 0.11% |
| Apr 2026 | 47.4% | 27.9% | 3.1% | 5.5% | 4.2% | 3.4% | 3.4% | 3% | 1.8% | 0.13% |
| May 2026 | 46.2% | 28.8% | 3.2% | 4.8% | 3.9% | 2.5% | 5.4% | 3.2% | 1.9% | 0.14% |
| Jun 2026 | 49.6% | 27.4% | 3.7% | 5.8% | 3.2% | 2.8% | 4.1% | 1.9% | 1.4% | 0% |
| Jul 2026 | 52.7% | 25.8% | 3.6% | 5% | 3.6% | 2.3% | 3% | 2.3% | 1.6% | 0.14% |
| Aug 2026 | 51.5% | 24.2% | 7.1% | 5.2% | 3.2% | 2.8% | 2.8% | 1.6% | 1.5% | 0.13% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — |
How has the Homely and Seddon Street comparison changed over the last 12 months?
3 findings
- Homely was ahead of Seddon Street in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Homely’s estimated Share of Search among palmerston north property management companies in New Zealand moved from 4.2% to 3.2%, and its estimated monthly branded searches moved from 310 to 240.
- Across the 11 months ending August 2026, Seddon Street’s estimated Share of Search among palmerston north property management companies in New Zealand held steady at 1.5%, and its estimated monthly branded searches held steady at 110.
How did search popularity change for New Zealand palmerston north property management companies in August 2026?
1 change
Estimated monthly branded searches for Homely in New Zealand fell 22.6% over 11 measured months, from 310 to 240 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Homely’s and Seddon Street’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Homely
4 branded search terms
- homely nz
- homely palmerston north
- homely property management
- homely.nz
Seddon Street
1 branded search term
- seddon street property management
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