How popular isHeritage Lifecare in search?
In August 2026, there were an estimated 1.3K branded searches for Heritage Lifecare in New Zealand which held steady over the last 11 months. Heritage Lifecare holds 9.4% estimated Share of Search among New Zealand aged care providers and is ranked 5th of 5 competitors for search popularity.
Bupa NZ40%
Oceania Healthcare23.2%
Radius Care14.4%Arvida12.9%
Heritage Lifecare9.4%
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Which aged care providers compete with Heritage Lifecare?
Share of Search by month for Bupa NZ, Oceania Healthcare, Radius Care, Arvida, Heritage Lifecare. The figures are in the table below the chart.
View monthly share of search table
| Month | Bupa NZ | Oceania Healthcare | Radius Care | Arvida | Heritage Lifecare |
|---|---|---|---|---|---|
| Oct 2025 | 38.3% | 23.8% | 14.7% | 13.2% | 9.9% |
| Nov 2025 | 36.3% | 26% | 15.9% | 11.9% | 9.9% |
| Dec 2025 | 38.2% | 24.5% | 15.2% | 13.1% | 9% |
| Jan 2026 | 39.4% | 22% | 15.9% | 12.1% | 10.5% |
| Feb 2026 | 37.5% | 24.6% | 14.7% | 13.5% | 9.7% |
| Mar 2026 | 40.3% | 21.8% | 13.7% | 12.6% | 11.7% |
| Apr 2026 | 40% | 21.9% | 16.3% | 11.5% | 10.2% |
| May 2026 | 37.7% | 24.6% | 16.9% | 10.6% | 10.2% |
| Jun 2026 | 36% | 25.5% | 14.7% | 13.2% | 10.6% |
| Jul 2026 | 41.8% | 20.5% | 14.7% | 13% | 10% |
| Aug 2026 | 40% | 23.2% | 14.4% | 12.9% | 9.4% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40% | 5.4K | +1.1% | -1.8 points | |
| 2, held 2nd | 23.2% | 3.1K | +19.5% | +2.7 points | |
| 3, held 3rd | 14.4% | 1.9K | +3.7% | -0.3 points | |
| 4, held 4th | 12.9% | 1.7K | +5.5% | 0 points | |
| 5, held 5th | 9.4% | 1.3K | 0% | -0.5 points |
1.
Bupa NZ40%
held 1st · 5.4K estimated branded searches · +1.1% vs prior month · -1.8 points
23.2%
held 2nd · 3.1K estimated branded searches · +19.5% vs prior month · +2.7 points
14.4%
held 3rd · 1.9K estimated branded searches · +3.7% vs prior month · -0.3 points
4.
Arvida
12.9%
held 4th · 1.7K estimated branded searches · +5.5% vs prior month · 0 points
9.4%
held 5th · 1.3K estimated branded searches · 0% vs prior month · -0.5 points
Compare search popularity between Heritage Lifecare and its closest rivals
How has branded search demand for Heritage Lifecare changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Heritage Lifecare in New Zealand held steady at 1.3K.
- Across the 11 months ending August 2026, Heritage Lifecare’s estimated Share of Search among aged care providers in New Zealand peaked at 11.7% in March 2026 and was lowest at 9% in December 2025.
How did search popularity change for New Zealand aged care providers in August 2026?
4 changes

In August 2026, Oceania Healthcare gained estimated Share of Search among aged care providers in New Zealand, from 20.5% to 23.2%.

In August 2026, Bupa NZ lost estimated Share of Search among aged care providers in New Zealand, from 41.8% to 40%.

In August 2026, Heritage Lifecare lost estimated Share of Search among aged care providers in New Zealand, from 10% to 9.4%.

Radius Care’s estimated Share of Search among aged care providers in New Zealand has lost ground for 3 months in a row, from 16.9% to 14.4% in August 2026.
How is Heritage Lifecare measured?
Brandwave collects information about searches that people make online using Heritage Lifecare’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- heritage lifecare
- heritage lifecare ltd
- heritage lifecare near me
- heritage lifecare new zealand
- heritage lifecare nz
- heritagelifecare
- heritagelifecare co nz
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Is Heritage Lifecare your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.