Brandwave

How popular isHarrington Eyecare in search?

In August 2026, there were an estimated 230 branded searches for Harrington Eyecare in New Zealand which is down 39.5% over the last 11 months. Harrington Eyecare holds 0.17% estimated Share of Search among New Zealand nelson optometrists and is ranked 4th of 4 competitors for search popularity.

Share of Search, August 2026
  1. Specsavers73.4%
  2. OPSM23.2%
  3. Matthews Eyecare3.3%
  4. Harrington Eyecare0.17%
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Which nelson optometrists compete with Harrington Eyecare?

Harrington Eyecare against nelson optometrists in New Zealand, by month

Share of Search by month for Specsavers, OPSM, Matthews Eyecare, Harrington Eyecare. The figures are in the table below the chart.

View monthly share of search table
MonthSpecsaversOPSMMatthews EyecareHarrington Eyecare
Oct 202575.4%21.7%2.5%0.29%
Nov 202574.2%23.2%2.3%0.27%
Dec 202572.6%24.5%2.6%0.26%
Jan 202675.5%22%2.3%0.2%
Feb 202676.1%21%2.6%0.19%
Mar 202676.7%20.8%2.3%0.22%
Apr 202677.3%20.3%2.2%0.19%
May 202676.5%21.3%2.1%0.14%
Jun 202674%23.4%2.5%0.18%
Jul 202673.5%23.8%2.4%0.25%
Aug 202673.4%23.2%3.3%0.17%
Sep 2026————
  1. 1.Specsavers

    73.4%

    held 1st · 97K estimated branded searches · +1.3% vs prior month · -0.1 points

  2. 2.OPSM

    23.2%

    held 2nd · 30.6K estimated branded searches · -1.5% vs prior month · -0.7 points

  3. held 3rd · 4.3K estimated branded searches · +35.7% vs prior month · +0.8 points

  4. held 4th · 230 estimated branded searches · -28.1% vs prior month · -0.1 points

Compare search popularity between Harrington Eyecare and its closest rivals

How has branded search demand for Harrington Eyecare changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Harrington Eyecare in New Zealand fell from 380 to 230.
  • Across the 11 months ending August 2026, Harrington Eyecare’s estimated Share of Search among nelson optometrists in New Zealand held steady, from 0.29% to 0.17%.

How did search popularity change for New Zealand nelson optometrists in August 2026?

  1. In August 2026, Matthews Eyecare gained estimated Share of Search among nelson optometrists in New Zealand, from 2.4% to 3.3%.

  2. In August 2026, OPSM lost estimated Share of Search among nelson optometrists in New Zealand, from 23.8% to 23.2%.

  3. Specsavers’ estimated Share of Search among nelson optometrists in New Zealand has lost ground for 3 months in a row, from 76.5% to 73.4% in August 2026.

  4. Estimated monthly branded searches for Harrington Eyecare in New Zealand fell 39.5% over 11 measured months, from 380 to 230 in August 2026.

How is Harrington Eyecare measured?

Brandwave collects information about searches that people make online using Harrington Eyecare’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • harrington eye care
  • harrington eyecare
  • harrington eyecare nelson

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How the Brand Demand Index is measured

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Is Harrington Eyecare your brand?

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