How popular isGroupon in search?
In August 2026, there were an estimated 1.7K branded searches for Groupon in New Zealand which is down 37% over the last 11 months. Groupon holds 1.8% estimated Share of Search among New Zealand deal and voucher sites and is ranked 5th of 5 competitors for search popularity.
GrabOne52.3%
Bookme34.4%
CheapieDeals9.6%
Treatme1.9%Groupon1.8%
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Which deal and voucher sites compete with Groupon?
Share of Search by month for GrabOne, Bookme, CheapieDeals, Groupon. The figures are in the table below the chart.
View monthly share of search table
| Month | GrabOne | Bookme | CheapieDeals | Treatme | Groupon |
|---|---|---|---|---|---|
| Oct 2025 | 61% | 27.5% | 7.7% | 1.9% | 1.8% |
| Nov 2025 | 34.6% | 42.1% | 17.3% | 2.7% | 3.2% |
| Dec 2025 | 29.2% | 52.4% | 12.8% | 2.5% | 3.1% |
| Jan 2026 | 22.5% | 63.8% | 8.7% | 2.2% | 2.7% |
| Feb 2026 | 23.5% | 57.2% | 13.5% | 2.8% | 2.9% |
| Mar 2026 | 51.1% | 36% | 9.3% | 2.1% | 1.6% |
| Apr 2026 | 46.7% | 41.8% | 8.3% | 1.7% | 1.5% |
| May 2026 | 48.1% | 37.5% | 10.7% | 2.1% | 1.6% |
| Jun 2026 | 52% | 34.2% | 10.1% | 2.2% | 1.6% |
| Jul 2026 | 53.1% | 35.1% | 8.4% | 1.6% | 1.8% |
| Aug 2026 | 52.3% | 34.4% | 9.6% | 1.9% | 1.8% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.3% | 50.6K | -18% | -0.8 points | |
| 2, held 2nd | 34.4% | 33.3K | -18.6% | -0.7 points | |
| 3, held 3rd | 9.6% | 9.3K | -5.1% | +1.2 points | |
| 4, moved from 5th to 4th | 1.9% | 1.8K | -1.6% | +0.3 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 1.8% | 1.7K | -16.5% | 0 pointsmoved from 4th to 5th |
1.
GrabOne52.3%
held 1st · 50.6K estimated branded searches · -18% vs prior month · -0.8 points
2.
Bookme34.4%
held 2nd · 33.3K estimated branded searches · -18.6% vs prior month · -0.7 points
9.6%
held 3rd · 9.3K estimated branded searches · -5.1% vs prior month · +1.2 points
4.
Treatme1.9%
moved from 5th to 4th · 1.8K estimated branded searches · -1.6% vs prior month · +0.3 points
5.
Groupon
1.8%
moved from 4th to 5th · 1.7K estimated branded searches · -16.5% vs prior month · 0 points
Compare search popularity between Groupon and its closest rivals
How has branded search demand for Groupon changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Groupon in New Zealand fell from 2.7K to 1.7K.
- Across the 11 months ending August 2026, Groupon’s estimated Share of Search among deal and voucher sites in New Zealand peaked at 3.2% in November 2025 and was lowest at 1.5% in April 2026.
How did search popularity change for New Zealand deal and voucher sites in August 2026?
5 changes

In August 2026, CheapieDeals gained estimated Share of Search among deal and voucher sites in New Zealand, from 8.4% to 9.6%.

In August 2026, GrabOne lost estimated Share of Search among deal and voucher sites in New Zealand, from 53.1% to 52.3%.

In August 2026, Bookme lost estimated Share of Search among deal and voucher sites in New Zealand, from 35.1% to 34.4%.

In August 2026, Treatme rose from 5th to 4th among deal and voucher sites in New Zealand.
In August 2026, Groupon fell from 4th to 5th among deal and voucher sites in New Zealand.
How is Groupon measured?
Brandwave collects information about searches that people make online using Groupon’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
9 branded search terms
- groupon
- groupon com
- groupon couple massage
- groupon deals
- groupon discount
- groupon massage deals
- groupon near me
- groupon nz
- groupon vouchers
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Is Groupon your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.