Brandwave

How popular isFocus Technology Group?

In September 2026, people searched for Focus Technology Group by name about 210 times in New Zealand, an 8.7% decrease from the previous year. These searches made up 4.5% of all New Zealand Queenstown IT support company searches, placing Focus Technology Group fifth out of eight companies. When we asked both ChatGPT and Google AI Overviews about Queenstown IT support companies, Focus Technology Group appeared in two of the three answers and was the fourth most recommended of the eight.

Search and AI answers in September 2026

Focus Technology Group is the fifth most searched of 8 competitors and the fourth most recommended in AI answers.

  1. Queenstown ITShare of searches 31.8%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
  2. The Computer ProfessorsShare of searches 31.8%Mentioned in 3 of 3 AI answersPlace in AI recommendations 5th
  3. Both BrainsShare of searches 18.2%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  4. South Pacific ITShare of searches 11.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
  5. Focus Technology GroupShare of searches 4.5%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th

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Top Queenstown IT support companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Focus Technology Group was mentioned in two out of three: in two of the three ChatGPT answers. Focus Technology Group is the fourth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Both Brains1st
  2. South Pacific IT2nd
  3. Queenstown IT3rd
  4. Focus Technology Group4th
  5. The Computer Professors5th
  6. Mercury IT6th
  7. CoreTech–
  8. OxygenIT–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Queenstown IT support companies

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Queenstown IT support companies compete with Focus Technology Group?

Focus Technology Group against Queenstown IT support companies in New Zealand, by month

Share of searches by month for Queenstown IT, The Computer Professors, Both Brains, South Pacific IT, Focus Technology Group, Mercury IT. The figures are in the table below the chart.

View monthly share of searches table
MonthQueenstown ITThe Computer ProfessorsBoth BrainsSouth Pacific ITFocus Technology GroupMercury ITCoreTechOxygenIT
Oct 202544.7%13.2%18.4%13.2%5.3%2.6%0%2.6%
Nov 202555.3%14.9%12.8%10.6%4.3%2.1%0%0%
Dec 202564%16%10%6%4%0%0%0%
Jan 202657.1%21.4%8.9%7.1%3.6%1.8%0%0%
Feb 202660%11.4%5.7%11.4%5.7%2.9%0%2.9%
Mar 202657.8%8.9%11.1%11.1%4.4%2.2%2.2%2.2%
Apr 202653.8%15.4%12.8%10.3%5.1%2.6%0%0%
May 202642.4%24.2%12.1%12.1%6.1%3%0%0%
Jun 202630.6%22.2%13.9%22.2%5.6%2.8%0%2.8%
Jul 202643.6%23.1%15.4%12.8%2.6%2.6%0%0%
Aug 202634.7%24.5%22.4%12.2%4.1%2%0%0%
Sep 202631.8%31.8%18.2%11.4%4.5%2.3%0%0%
  1. Held 1st. 140 estimated branded searches, -17.6% vs prior month. Share -2.9 points.

  2. Held 2nd. 140 estimated branded searches, +16.7% vs prior month. Share +7.3 points.

  3. 3.Both Brains

    18.2%

    Held 3rd. 80 estimated branded searches, -27.3% vs prior month. Share -4.3 points.

  4. Held 4th. 50 estimated branded searches, -16.7% vs prior month. Share -0.9 points.

  5. Held 5th. 20 estimated branded searches, 0% vs prior month. Share +0.5 points.

  6. Held 6th. 10 estimated branded searches, 0% vs prior month. Share +0.2 points.

  7. Held 7th. 0 estimated branded searches, — vs prior month. Share 0 points.

  8. Held 8th. 0 estimated branded searches, — vs prior month. Share 0 points.

Compare popularity between Focus Technology Group and its closest rivals

Every comparison with Focus Technology Group

2 comparisons

How has branded search demand for Focus Technology Group changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Focus Technology Group in New Zealand fell from 230 to 210.
  • Across the 12 months ending September 2026, Focus Technology Group’s share of searches among Queenstown IT support companies in New Zealand decreased from 5.3% to 4.5%.
  • Across the 12 months ending September 2026, Focus Technology Group’s share of searches among Queenstown IT support companies in New Zealand peaked at 6.1% in May 2026 and was lowest at 2.6% in July 2026.

How did search popularity change for New Zealand Queenstown IT support companies in September 2026?

5 changes
  1. In September 2026, The Computer Professors gained share of searches among Queenstown IT support companies in New Zealand, from 24.5% to 31.8%.

  2. In September 2026, Both Brains lost share of searches among Queenstown IT support companies in New Zealand, from 22.4% to 18.2%.

  3. In September 2026, Queenstown IT lost share of searches among Queenstown IT support companies in New Zealand, from 34.7% to 31.8%.

  4. In September 2026, South Pacific IT lost share of searches among Queenstown IT support companies in New Zealand, from 12.2% to 11.4%.

  5. Estimated monthly branded searches for OxygenIT in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.

How are Focus Technology Group’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Focus Technology Group’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • focus technology
  • focus technology group
  • focus technology invercargill
  • focustechnology

Do you work for Focus Technology Group? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Focus Technology Group compete?

Focus Technology Group is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Queenstown IT support companies5th of 84.5%Shown above
Invercargill it support companies3rd of 712.5%Show ranking
Creator with pink hair and a pink jacket

Is Focus Technology Group your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.