Brandwave

How popular isFocus Technology Group?

In September 2026, people searched for Focus Technology Group by name about 210 times in New Zealand, an 8.7% decrease from the previous year. These searches made up 12.5% of all New Zealand Invercargill it support company searches, placing Focus Technology Group third out of seven companies. When we asked both ChatGPT and Google AI Overviews about Invercargill it support companies, Focus Technology Group appeared in all answers and was the most recommended of the seven.

Search and AI answers in September 2026

Focus Technology Group is the third most searched of 7 competitors and the most recommended in AI answers.

  1. Need a NerdShare of searches 59.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  2. Scope ITShare of searches 18.8%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
  3. Focus Technology GroupShare of searches 12.5%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  4. Business IT SouthShare of searches 6.3%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  5. Voicecom TechnologiesShare of searches 3.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd

+2 more

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Top Invercargill it support companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Focus Technology Group appeared in all three answers. Focus Technology Group is the most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Focus Technology Group1st
  2. Scope IT2nd
  3. Voicecom Technologies3rd
  4. Cyclone Computers4th
  5. Need a Nerd–
  6. Business IT South–
  7. CoreTech–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Invercargill it support companies

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Invercargill it support companies compete with Focus Technology Group?

Focus Technology Group against Invercargill it support companies in New Zealand, by month

Share of searches by month for Need a Nerd, Scope IT, Focus Technology Group, Business IT South, Voicecom Technologies. The figures are in the table below the chart.

View monthly share of searches table
MonthNeed a NerdScope ITFocus Technology GroupBusiness IT SouthVoicecom TechnologiesCoreTechCyclone Computers
Oct 202556.1%17.1%9.8%9.8%4.9%0%2.4%
Nov 202537.2%23.3%25.6%4.7%2.3%0%7%
Dec 202552.6%15.8%13.2%2.6%10.5%0%5.3%
Jan 202659%17.9%15.4%2.6%2.6%0%2.6%
Feb 202646.2%15.4%12.8%5.1%17.9%0%2.6%
Mar 202658.5%17.1%12.2%4.9%2.4%0%4.9%
Apr 202650%18.8%15.6%6.3%3.1%0%6.3%
May 202655.6%19.4%13.9%5.6%0%0%5.6%
Jun 202654.5%21.2%12.1%3%3%0%6.1%
Jul 202657.1%17.1%14.3%2.9%2.9%2.9%2.9%
Aug 202654.1%24.3%10.8%2.7%2.7%0%5.4%
Sep 202659.4%18.8%12.5%6.3%3.1%0%0%

  1. 1.Need a Nerd

    59.4%

    Held 1st. 190 estimated branded searches, -5% vs prior month. Share +5.3 points.

  2. 2.Scope IT

    18.8%

    Held 2nd. 60 estimated branded searches, -33.3% vs prior month. Share -5.6 points.

  3. 3.Focus Technology Group

    12.5%

    Held 3rd. 40 estimated branded searches, 0% vs prior month. Share +1.7 points.

  4. 4.Business IT South

    6.3%

    Moved from 5th to 4th. 20 estimated branded searches, +100% vs prior month. Share +3.5 points.

  5. 5.Voicecom Technologies

    3.1%

    Moved from 6th to 5th. 10 estimated branded searches, 0% vs prior month. Share +0.4 points.

  6. 6.CoreTech

    0%

    Moved from 7th to 6th. 0 estimated branded searches, — vs prior month. Share 0 points.

  7. 7.Cyclone Computers

    0%

    Moved from 4th to 7th. 0 estimated branded searches, -100% vs prior month. Share -5.4 points.

Compare popularity between Focus Technology Group and its closest rivals

Every comparison with Focus Technology Group

2 comparisons

How has branded search demand for Focus Technology Group changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Focus Technology Group in New Zealand fell from 230 to 210.
  • Across the 12 months ending September 2026, Focus Technology Group’s share of searches among Invercargill it support companies in New Zealand increased from 9.8% to 12.5%.
  • Across the 12 months ending September 2026, Focus Technology Group’s share of searches among Invercargill it support companies in New Zealand peaked at 25.6% in November 2025 and was lowest at 9.8% in October 2025.
  • Across the 12 months ending September 2026, Focus Technology Group rose from 4th to 3rd among Invercargill it support companies in New Zealand.

How did search popularity change for New Zealand Invercargill it support companies in September 2026?

6 changes

  1. In September 2026, Business IT South overtook Cyclone Computers to rank 4th among Invercargill it support companies in New Zealand, with 6.3% of the searches.

  2. In September 2026, Need a Nerd gained share of searches among Invercargill it support companies in New Zealand, from 54.1% to 59.4%.

  3. In September 2026, Focus Technology Group gained share of searches among Invercargill it support companies in New Zealand, from 10.8% to 12.5%.

  4. In September 2026, Scope IT lost share of searches among Invercargill it support companies in New Zealand, from 24.3% to 18.8%.

  5. In September 2026, Cyclone Computers lost share of searches among Invercargill it support companies in New Zealand, from 5.4% to 0%.

  6. In September 2026, CoreTech rose from 7th to 6th among Invercargill it support companies in New Zealand.

How are Focus Technology Group’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Focus Technology Group’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • focus technology
  • focus technology group
  • focus technology invercargill
  • focustechnology

Do you work for Focus Technology Group? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Focus Technology Group compete?

Focus Technology Group is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Queenstown IT support companies5th of 84.5%Show ranking
Invercargill it support companies3rd of 712.5%Shown above
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