How popular isFlexiRent?
In September 2026, people searched for FlexiRent by name about 50 times in New Zealand, a 25% increase from the previous year. These searches made up 0.35% of all New Zealand equipment finance searches, placing FlexiRent fifth out of five brands. When we asked both ChatGPT and Google AI Overviews about equipment finance, FlexiRent did not appear in any of the answers.
FlexiRent is the fifth most searched of 5 competitors and not listed in any AI answer.
UDC FinanceShare of searches 94.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
Finance New ZealandShare of searches 2.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
Speirs FinanceShare of searches 2.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
De Lage LandenShare of searches 0.63%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
FlexiRentShare of searches 0.35%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top equipment finance in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, FlexiRent did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Finance New Zealand4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- UDC Finance3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Speirs Finance3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- De Lage Landen0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- FlexiRent0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about equipment finance
5 answers
Asked ChatGPT
“Which equipment finance provider should I use in New Zealand?”
Asked ChatGPT
“What are the best equipment finance providers in New Zealand?”
Asked ChatGPT
“What's the best equipment finance provider in New Zealand for new machinery?”
Searched Google, AI Overview
“equipment finance nz”
Searched Google, AI Overview
“machinery finance nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which equipment finance compete with FlexiRent?
Share of searches by month for UDC Finance, Finance New Zealand, Speirs Finance, FlexiRent. The figures are in the table below the chart.
View monthly share of searches table
| Month | UDC Finance | Finance New Zealand | Speirs Finance | De Lage Landen | FlexiRent |
|---|---|---|---|---|---|
| Oct 2025 | 92.4% | 3.1% | 3.1% | 1.1% | 0.32% |
| Nov 2025 | 92.9% | 3.1% | 2.5% | 1.1% | 0.32% |
| Dec 2025 | 94.4% | 2.6% | 2.1% | 0.56% | 0.4% |
| Jan 2026 | 94.9% | 2.6% | 1.7% | 0.6% | 0.2% |
| Feb 2026 | 93.3% | 3.1% | 2.1% | 1.1% | 0.4% |
| Mar 2026 | 93.6% | 3.1% | 2.1% | 0.92% | 0.2% |
| Apr 2026 | 94.5% | 2.7% | 1.8% | 0.77% | 0.21% |
| May 2026 | 93.2% | 3.1% | 2.5% | 0.88% | 0.32% |
| Jun 2026 | 93.8% | 3.1% | 2.1% | 0.72% | 0.26% |
| Jul 2026 | 94.8% | 2.6% | 1.7% | 0.73% | 0.13% |
| Aug 2026 | 94.4% | 2.6% | 2.1% | 0.73% | 0.2% |
| Sep 2026 | 94.1% | 2.7% | 2.2% | 0.63% | 0.35% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 94.1% | 13.5K | -5.6% | -0.3 points | |
| 2, held 2nd | 2.7% | 390 | 0% | +0.1 points | |
| 3, held 3rd | 2.2% | 320 | 0% | +0.1 points | |
| 4, held 4th | 0.63% | 90 | -18.2% | -0.1 points | |
| 5, held 5th | 0.35% | 50 | +66.7% | +0.2 points |
94.1%
Held 1st. 13.5K estimated branded searches, -5.6% vs prior month. Share -0.3 points.
2.7%
Held 2nd. 390 estimated branded searches, 0% vs prior month. Share +0.1 points.
2.2%
Held 3rd. 320 estimated branded searches, 0% vs prior month. Share +0.1 points.
0.63%
Held 4th. 90 estimated branded searches, -18.2% vs prior month. Share -0.1 points.
0.35%
Held 5th. 50 estimated branded searches, +66.7% vs prior month. Share +0.2 points.
Compare popularity between FlexiRent and its closest rivals
How has branded search demand for FlexiRent changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for FlexiRent in New Zealand rose from 40 to 50.
- Across the 12 months ending September 2026, FlexiRent’s share of searches among equipment finance in New Zealand held steady, from 0.32% to 0.35%.
How did search popularity change for New Zealand equipment finance in September 2026?
4 changes
Estimated monthly branded searches for FlexiRent in New Zealand rose 25% over 12 measured months, from 40 to 50 in September 2026.
Estimated monthly branded searches for UDC Finance in New Zealand rose 15.4% over 12 measured months, from 11.7K to 13.5K in September 2026.
Estimated monthly branded searches for De Lage Landen in New Zealand fell 35.7% over 12 measured months, from 140 to 90 in September 2026.
Estimated monthly branded searches for Speirs Finance in New Zealand fell 17.9% over 12 measured months, from 390 to 320 in September 2026.
How are FlexiRent’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using FlexiRent’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- flexirent
- flexirent nz
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Is FlexiRent your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.