How popular isFelton in search?
In August 2026, there were an estimated 260 branded searches for Felton in New Zealand which is up 44.4% over the last 11 months. Felton holds 2.3% estimated Share of Search among New Zealand bathroom and tapware brands and is ranked 6th of 6 competitors for search popularity.
Englefield38.8%
Caroma29%
Methven21.7%- Grohe4.7%
- Elementi3.5%
Felton2.3%
Follow Felton and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which bathroom and tapware brands compete with Felton?
Share of Search by month for Englefield, Caroma, Methven, Grohe, Elementi, Felton. The figures are in the table below the chart.
View monthly share of search table
| Month | Englefield | Caroma | Methven | Grohe | Elementi | Felton |
|---|---|---|---|---|---|---|
| Oct 2025 | 36.3% | 29.6% | 24.5% | 4.3% | 3.4% | 1.8% |
| Nov 2025 | 36% | 31.6% | 22.8% | 4.2% | 3.4% | 2% |
| Dec 2025 | 35.5% | 31.1% | 24.4% | 4.1% | 3.4% | 1.5% |
| Jan 2026 | 34.3% | 29.5% | 27.7% | 4.2% | 2.4% | 1.9% |
| Feb 2026 | 35.9% | 32.2% | 23.2% | 3.7% | 3.3% | 1.7% |
| Mar 2026 | 32.1% | 30.4% | 29.1% | 4.1% | 2.5% | 1.8% |
| Apr 2026 | 35.8% | 31.1% | 24.3% | 3.9% | 3% | 1.9% |
| May 2026 | 35.8% | 31.8% | 23.1% | 3.9% | 3.5% | 2% |
| Jun 2026 | 33.8% | 32.8% | 22.4% | 4.8% | 3.7% | 2.5% |
| Jul 2026 | 33.8% | 30.6% | 25.6% | 4.5% | 3.2% | 2.2% |
| Aug 2026 | 38.8% | 29% | 21.7% | 4.7% | 3.5% | 2.3% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 38.8% | 4.3K | +18.6% | +5 points | |
| 2, held 2nd | 29% | 3.2K | -2.1% | -1.6 points | |
| 3, held 3rd | 21.7% | 2.4K | -12.3% | -3.9 points | |
| 4, held 4th | 4.7% | 520 | +6.1% | +0.1 points | |
| 5, held 5th | 3.5% | 390 | +11.4% | +0.3 points | |
| 6, held 6th | 2.3% | 260 | +8.3% | +0.1 points |
38.8%
held 1st · 4.3K estimated branded searches · +18.6% vs prior month · +5 points
2.
Caroma29%
held 2nd · 3.2K estimated branded searches · -2.1% vs prior month · -1.6 points
3.
Methven21.7%
held 3rd · 2.4K estimated branded searches · -12.3% vs prior month · -3.9 points
4.Grohe
4.7%
held 4th · 520 estimated branded searches · +6.1% vs prior month · +0.1 points
5.Elementi
3.5%
held 5th · 390 estimated branded searches · +11.4% vs prior month · +0.3 points
6.
Felton2.3%
held 6th · 260 estimated branded searches · +8.3% vs prior month · +0.1 points
Compare search popularity between Felton and its closest rivals
How has branded search demand for Felton changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Felton in New Zealand rose from 180 to 260.
- Across the 11 months ending August 2026, Felton’s estimated Share of Search among bathroom and tapware brands in New Zealand increased from 1.8% to 2.3%.
How did search popularity change for New Zealand bathroom and tapware brands in August 2026?
6 changes

In August 2026, Englefield gained estimated Share of Search among bathroom and tapware brands in New Zealand, from 33.8% to 38.8%.

In August 2026, Methven lost estimated Share of Search among bathroom and tapware brands in New Zealand, from 25.6% to 21.7%.

In August 2026, Caroma lost estimated Share of Search among bathroom and tapware brands in New Zealand, from 30.6% to 29%.

Estimated monthly branded searches for Felton in New Zealand rose 44.4% over 11 measured months, from 180 to 260 in August 2026.
Estimated monthly branded searches for Grohe in New Zealand rose 20.9% over 11 measured months, from 430 to 520 in August 2026.
Estimated monthly branded searches for Elementi in New Zealand rose 14.7% over 11 measured months, from 340 to 390 in August 2026.
How is Felton measured?
Brandwave collects information about searches that people make online using Felton’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- felton shower
- felton tapware
Do you work for Felton? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Felton your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.