How popular isChem-Dry in search?
In August 2026, there were an estimated 1.2K branded searches for Chem-Dry in New Zealand which is down 9.8% over the last 11 months. Chem-Dry holds 13.6% estimated Share of Search among New Zealand carpet cleaning companies and is ranked 2nd of 3 competitors for search popularity.
Rug Doctor85.9%
Chem-Dry13.6%
Jim's Carpet Cleaning0.46%
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Which carpet cleaning companies compete with Chem-Dry?
Share of Search by month for Rug Doctor, Chem-Dry. The figures are in the table below the chart.
View monthly share of search table
| Month | Rug Doctor | Chem-Dry | Jim's Carpet Cleaning |
|---|---|---|---|
| Oct 2025 | 85.9% | 14% | 0.11% |
| Nov 2025 | 83.4% | 16.5% | 0.1% |
| Dec 2025 | 88.8% | 11.1% | 0.09% |
| Jan 2026 | 89.8% | 10.1% | 0.07% |
| Feb 2026 | 86.4% | 13.4% | 0.2% |
| Mar 2026 | 84.9% | 14.8% | 0.3% |
| Apr 2026 | 85.9% | 13.8% | 0.3% |
| May 2026 | 86.8% | 13% | 0.23% |
| Jun 2026 | 85.4% | 14.4% | 0.23% |
| Jul 2026 | 86.4% | 13.2% | 0.34% |
| Aug 2026 | 85.9% | 13.6% | 0.46% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 85.9% | 7.5K | 0% | -0.5 points | |
| 2, held 2nd | 13.6% | 1.2K | +3.5% | +0.4 points | |
| 3, held 3rd | 0.46% | 40 | +33.3% | +0.1 points |
85.9%
held 1st · 7.5K estimated branded searches · 0% vs prior month · -0.5 points
2.
Chem-Dry13.6%
held 2nd · 1.2K estimated branded searches · +3.5% vs prior month · +0.4 points
0.46%
held 3rd · 40 estimated branded searches · +33.3% vs prior month · +0.1 points
Compare search popularity between Chem-Dry and its closest rivals
How has branded search demand for Chem-Dry changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Chem-Dry in New Zealand fell from 1.3K to 1.2K.
- Across the 11 months ending August 2026, Chem-Dry’s estimated Share of Search among carpet cleaning companies in New Zealand peaked at 16.5% in November 2025 and was lowest at 10.1% in January 2026.
How did search popularity change for New Zealand carpet cleaning companies in August 2026?
1 change
Estimated monthly branded searches for Jim's Carpet Cleaning in New Zealand rose 300% over 11 measured months, from 10 to 40 in August 2026.
How is Chem-Dry measured?
Brandwave collects information about searches that people make online using Chem-Dry’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
13 branded search terms
- capital chem dry
- chem dry
- chem dry near me
- chem dry new zealand
- chem dry northland
- chem dry nz
- chem dry rug cleaning
- chemdry
- chemdry co nz
- chemdry nz
- harbour city chem dry
- supercity chem dry
- waikato chem dry
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Is Chem-Dry your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.