Brandwave

How popular isCentral Pulse in search?

In August 2026, there were an estimated 360 branded searches for Central Pulse in New Zealand which is down 25% over the last 11 months. Central Pulse holds 19.9% estimated Share of Search among New Zealand netball teams and is ranked 3rd of 6 competitors for search popularity.

Share of Search, August 2026
  1. Northern Mystics27.1%
  2. Southern Steel22.1%
  3. Central Pulse19.9%
  4. Mainland Tactix14.9%
  5. Waikato Bay of Plenty Magic14.9%
  6. Northern Stars1.1%
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Which netball teams compete with Central Pulse?

Central Pulse against netball teams in New Zealand, by month

Share of Search by month for Northern Mystics, Southern Steel, Central Pulse, Mainland Tactix, Waikato Bay of Plenty Magic. The figures are in the table below the chart.

View monthly share of search table
MonthNorthern MysticsSouthern SteelCentral PulseMainland TactixWaikato Bay of Plenty MagicNorthern Stars
Oct 202521%17.3%29.6%20.4%10.5%1.2%
Nov 202523%18.9%32.4%14.2%10.1%1.4%
Dec 202520.6%18.7%29.9%14%15%1.9%
Jan 202620.9%16%30.7%13.5%17.2%1.8%
Feb 202621.8%13.9%25.4%17.4%20.1%1.5%
Mar 202618.5%19.1%26.1%17.7%16.9%1.6%
Apr 202618%13.1%26.4%26.1%15.2%1.1%
May 202620.4%17.4%23.4%24.4%13.7%0.7%
Jun 202633.5%27.2%7.8%21.9%9.2%0.41%
Jul 202635.3%20%16.9%15.7%11%1.2%
Aug 202627.1%22.1%19.9%14.9%14.9%1.1%
Sep 2026——————
  1. held 1st · 490 estimated branded searches · -45.6% vs prior month · -8.2 points

  2. held 2nd · 400 estimated branded searches · -21.6% vs prior month · +2.1 points

  3. held 3rd · 360 estimated branded searches · -16.3% vs prior month · +3 points

  4. held 4th · 270 estimated branded searches · -32.5% vs prior month · -0.8 points

  5. held 5th · 270 estimated branded searches · -3.6% vs prior month · +3.9 points

  6. held 6th · 20 estimated branded searches · -33.3% vs prior month · -0.1 points

Compare search popularity between Central Pulse and its closest rivals

How has branded search demand for Central Pulse changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Central Pulse in New Zealand fell from 480 to 360.
  • Across the 11 months ending August 2026, Central Pulse’s estimated Share of Search among netball teams in New Zealand decreased from 29.6% to 19.9%.
  • Across the 11 months ending August 2026, Central Pulse’s estimated Share of Search among netball teams in New Zealand peaked at 32.4% in November 2025 and was lowest at 7.8% in June 2026.
  • Across the 11 months ending August 2026, Central Pulse fell from 1st to 3rd among netball teams in New Zealand.

How did search popularity change for New Zealand netball teams in August 2026?

  1. In August 2026, Waikato Bay of Plenty Magic gained estimated Share of Search among netball teams in New Zealand, from 11% to 14.9%.

  2. In August 2026, Central Pulse gained estimated Share of Search among netball teams in New Zealand, from 16.9% to 19.9%.

  3. In August 2026, Southern Steel gained estimated Share of Search among netball teams in New Zealand, from 20% to 22.1%.

  4. In August 2026, Northern Mystics lost estimated Share of Search among netball teams in New Zealand, from 35.3% to 27.1%.

  5. In August 2026, Mainland Tactix lost estimated Share of Search among netball teams in New Zealand, from 15.7% to 14.9%.

How is Central Pulse measured?

Brandwave collects information about searches that people make online using Central Pulse’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • central pulse
  • central pulse netball
  • central pulse tickets
  • centralpulse
  • pulse netball
  • pulse org nz

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How the Brand Demand Index is measured

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