Central Pulse vs Mainland Tactix:Which is more popular by branded search in New Zealand?
In August 2026, Central Pulse had more branded searches than Mainland Tactix among netball teams in New Zealand. Central Pulse was estimated to have 360 branded searches compared to Mainland Tactix’s 270, and held a 19.9% Share of Search versus Mainland Tactix’s 14.9%.
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Which is more popular in search, Central Pulse or Mainland Tactix?
Compare the ANZ Premiership netball teams New Zealand fans follow. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Central Pulse, Mainland Tactix. The figures are in the table below the chart.
View monthly share of search table
| Month | Northern Mystics | Southern Steel | Central Pulse | Mainland Tactix | Waikato Bay of Plenty Magic | Northern Stars |
|---|---|---|---|---|---|---|
| Oct 2025 | 21% | 17.3% | 29.6% | 20.4% | 10.5% | 1.2% |
| Nov 2025 | 23% | 18.9% | 32.4% | 14.2% | 10.1% | 1.4% |
| Dec 2025 | 20.6% | 18.7% | 29.9% | 14% | 15% | 1.9% |
| Jan 2026 | 20.9% | 16% | 30.7% | 13.5% | 17.2% | 1.8% |
| Feb 2026 | 21.8% | 13.9% | 25.4% | 17.4% | 20.1% | 1.5% |
| Mar 2026 | 18.5% | 19.1% | 26.1% | 17.7% | 16.9% | 1.6% |
| Apr 2026 | 18% | 13.1% | 26.4% | 26.1% | 15.2% | 1.1% |
| May 2026 | 20.4% | 17.4% | 23.4% | 24.4% | 13.7% | 0.7% |
| Jun 2026 | 33.5% | 27.2% | 7.8% | 21.9% | 9.2% | 0.41% |
| Jul 2026 | 35.3% | 20% | 16.9% | 15.7% | 11% | 1.2% |
| Aug 2026 | 27.1% | 22.1% | 19.9% | 14.9% | 14.9% | 1.1% |
| Sep 2026 | — | — | — | — | — | — |
How has the Central Pulse and Mainland Tactix comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Mainland Tactix took it in May 2026, Central Pulse took it in July 2026.
- Across the 11 months ending August 2026, Central Pulse’s estimated Share of Search among netball teams in New Zealand moved from 29.6% to 19.9%, and its estimated monthly branded searches moved from 480 to 360.
- Across the 11 months ending August 2026, Mainland Tactix’s estimated Share of Search among netball teams in New Zealand moved from 20.4% to 14.9%, and its estimated monthly branded searches moved from 330 to 270.
How did search popularity change for New Zealand netball teams in August 2026?
2 changes
In August 2026, Central Pulse gained estimated Share of Search among netball teams in New Zealand, from 16.9% to 19.9%.
In August 2026, Mainland Tactix lost estimated Share of Search among netball teams in New Zealand, from 15.7% to 14.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Central Pulse’s and Mainland Tactix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Central Pulse
6 branded search terms
- central pulse
- central pulse netball
- central pulse tickets
- centralpulse
- pulse netball
- pulse org nz
Mainland Tactix
2 branded search terms
- mainland tactix netball
- tactix netball
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.