Brandwave

How popular isCarbine in search?

In August 2026, there were an estimated 50 branded searches for Carbine in New Zealand which is up 25% over the last 11 months. Carbine holds 1.4% estimated Share of Search among New Zealand door lock brands and is ranked 4th of 4 competitors for search popularity.

Share of Search, August 2026
  1. Yale49.1%
  2. Schlage40.3%
  3. Lockwood9.1%
  4. Carbine1.4%
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Which door lock brands compete with Carbine?

Carbine against door lock brands in New Zealand, by month

Share of Search by month for Yale, Schlage, Lockwood, Carbine. The figures are in the table below the chart.

View monthly share of search table
MonthYaleSchlageLockwoodCarbine
Oct 202558.7%31.7%8.2%1.4%
Nov 202558.1%29.5%10.1%2.3%
Dec 202560.5%30.1%8.6%0.75%
Jan 202658.4%31.8%8%1.7%
Feb 202645.2%44.8%8.7%1.3%
Mar 202643.4%47.3%7.8%1.5%
Apr 202641.4%48.9%8.1%1.6%
May 202636.8%55.1%6.4%1.7%
Jun 202632.2%62.4%4.8%0.62%
Jul 202641.5%50.1%7.1%1.3%
Aug 202649.1%40.3%9.1%1.4%
Sep 2026————
  1. 1.Yale

    49.1%

    moved from 2nd to 1st · 1.7K estimated branded searches · +9.5% vs prior month · +7.7 points

  2. 2.Schlage

    40.3%

    moved from 1st to 2nd · 1.4K estimated branded searches · -25.7% vs prior month · -9.8 points

  3. 3.Lockwood

    9.1%

    held 3rd · 320 estimated branded searches · +18.5% vs prior month · +2 points

  4. 4.Carbine

    1.4%

    held 4th · 50 estimated branded searches · 0% vs prior month · +0.1 points

Compare search popularity between Carbine and its closest rivals

How has branded search demand for Carbine changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Carbine in New Zealand rose from 40 to 50.
  • Across the 11 months ending August 2026, Carbine’s estimated Share of Search among door lock brands in New Zealand peaked at 2.3% in November 2025 and was lowest at 0.62% in June 2026.

How did search popularity change for New Zealand door lock brands in August 2026?

  1. In August 2026, Yale overtook Schlage to take the highest estimated Share of Search among door lock brands in New Zealand, at 49.1%.

  2. In August 2026, Lockwood gained estimated Share of Search among door lock brands in New Zealand, from 7.1% to 9.1%.

  3. In August 2026, Schlage lost estimated Share of Search among door lock brands in New Zealand, from 50.1% to 40.3%.

  4. Estimated monthly branded searches for Carbine in New Zealand rose 25% over 11 measured months, from 40 to 50 in August 2026.

How is Carbine measured?

Brandwave collects information about searches that people make online using Carbine’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • carbine deadbolt
  • carbine door handle
  • carbine door lock
  • carbine lock

Do you work for Carbine? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Carbine your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.