Brandwave

How popular isCadbury Drinking Chocolate in search?

In August 2026, there were an estimated 560 branded searches for Cadbury Drinking Chocolate in New Zealand which is up 100% over the last 11 months. Cadbury Drinking Chocolate holds 3.6% estimated Share of Search among New Zealand hot chocolate and malted drink brands and is ranked 5th of 5 competitors for search popularity.

Share of Search, August 2026
  1. Milo52.2%
  2. Avalanche27.8%
  3. Nesquik8.4%
  4. Ovaltine8%
  5. Cadbury Drinking Chocolate3.6%

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Which hot chocolate and malted drink brands compete with Cadbury Drinking Chocolate?

Cadbury Drinking Chocolate against hot chocolate and malted drink brands in New Zealand, by month

Share of Search by month for Milo, Avalanche, Nesquik, Ovaltine, Cadbury Drinking Chocolate. The figures are in the table below the chart.

View monthly share of search table
MonthMiloAvalancheNesquikOvaltineCadbury Drinking Chocolate
Oct 202552.4%23.1%11.8%10%2.7%
Nov 202551.7%25.5%11.8%8.5%2.5%
Dec 202554.2%23%12%7.8%3%
Jan 202655.4%20.5%12%9.7%2.5%
Feb 202657.8%20.6%10.7%8.4%2.6%
Mar 202650.4%25.2%12.4%8.6%3.4%
Apr 202649.7%27.8%10%8.8%3.6%
May 202639.1%18.4%34.3%5.7%2.5%
Jun 202651.3%24.8%11.8%8.6%3.5%
Jul 202648.7%29.5%10.1%8.2%3.6%
Aug 202652.2%27.8%8.4%8%3.6%
Sep 2026—————
  1. 1.Milo

    52.2%

    held 1st · 8.2K estimated branded searches · +21.9% vs prior month · +3.5 points

  2. 2.Avalanche

    27.8%

    held 2nd · 4.4K estimated branded searches · +7.1% vs prior month · -1.7 points

  3. 3.Nesquik

    8.4%

    held 3rd · 1.3K estimated branded searches · -5% vs prior month · -1.7 points

  4. held 4th · 1.3K estimated branded searches · +10.6% vs prior month · -0.2 points

  5. held 5th · 560 estimated branded searches · +14.3% vs prior month · 0 points

Compare search popularity between Cadbury Drinking Chocolate and its closest rivals

How has branded search demand for Cadbury Drinking Chocolate changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Cadbury Drinking Chocolate in New Zealand rose from 280 to 560.
  • Across the 11 months ending August 2026, Cadbury Drinking Chocolate’s estimated Share of Search among hot chocolate and malted drink brands in New Zealand increased from 2.7% to 3.6%.
  • Across the 11 months ending August 2026, Cadbury Drinking Chocolate’s estimated Share of Search among hot chocolate and malted drink brands in New Zealand peaked at 3.6% in April 2026 and was lowest at 2.5% in January 2026.

How did search popularity change for New Zealand hot chocolate and malted drink brands in August 2026?

  1. In August 2026, Milo gained estimated Share of Search among hot chocolate and malted drink brands in New Zealand, from 48.7% to 52.2%.

  2. In August 2026, Avalanche lost estimated Share of Search among hot chocolate and malted drink brands in New Zealand, from 29.5% to 27.8%.

  3. In August 2026, Nesquik lost estimated Share of Search among hot chocolate and malted drink brands in New Zealand, from 10.1% to 8.4%.

  4. Cadbury Drinking Chocolate’s estimated Share of Search among hot chocolate and malted drink brands in New Zealand has gained ground for 3 months in a row, from 2.5% to 3.6% in August 2026.

  5. Estimated monthly branded searches for Ovaltine in New Zealand rose 20.2% over 11 measured months, from 1K to 1.3K in August 2026.

How is Cadbury Drinking Chocolate measured?

Brandwave collects information about searches that people make online using Cadbury Drinking Chocolate’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • cadbury hot chocolate
  • cadbury hot chocolate powder

How the Brand Demand Index is measured

Who owns Cadbury Drinking Chocolate?

Cadbury Drinking Chocolate is owned by Mondelēz International. Brandwave also tracks Oreo, Pascall and The Natural Confectionery Co., owned by the same company, in New Zealand.

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Is Cadbury Drinking Chocolate your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.