Brandwave

How popular isBond-Eye?

In October 2026, people searched for Bond-Eye by name about 730 times in New Zealand, a 31.1% decrease from the previous year. These searches made up 6.5% of all New Zealand swimwear brand searches, placing Bond-Eye fifth out of eight brands. When we asked both ChatGPT and Google AI Overviews about swimwear brands, Bond-Eye did not appear in any of the answers.

Search and AI answers in October 2026

Bond-Eye is the fifth most searched of 8 competitors and not named in the AI answers we collected.

  1. SpeedoShare of searches 30.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
  2. SeafollyShare of searches 24.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 1st
  3. FunkitaShare of searches 13.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. ZoggsShare of searches 12.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Bond-EyeShare of searches 6.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+3 more

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Top swimwear brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bond-Eye did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Seafolly1st
  2. Speedo2nd
  3. Arena3rd
  4. Unde4th
  5. Funkita–
  6. Zoggs–
  7. Bond-Eye–
  8. Baku–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Speedo2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Seafolly2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Unde2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Arena1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Baku1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Funkita0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zoggs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bond-Eye0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about swimwear brands

5 answers

  • Asked ChatGPT

    “Which swimwear brand should I buy in New Zealand?”

    1. 1Baku

  • Asked ChatGPT

    “What are the best swimwear brands in New Zealand?”

    1. 1Unde

  • Asked ChatGPT

    “What's the best swimwear brand in New Zealand for the beach?”

    1. 1Seafolly
    2. 2Unde

  • Searched Google, AI Overview

    “swimwear for women”

    1. 1Speedo

  • Searched Google, AI Overview

    “one piece swimwear”

    1. 1Speedo
    2. 2Arena
    3. 3Seafolly

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Bond-Eye compared with other New Zealand swimwear brands?

Bond-Eye against swimwear brands in New Zealand, by month

Share of searches by month for Speedo, Seafolly, Funkita, Zoggs, Bond-Eye, Arena, Baku. The figures are in the table below the chart.

View monthly share of searches table
MonthSpeedoSeafollyFunkitaZoggsBond-EyeArenaBakuUnde
Nov 202528%28.1%14.5%10.5%7.5%5.3%5.6%0.36%
Dec 202531.8%28.5%10.4%9.8%7.3%5.1%6.6%0.42%
Jan 202634.7%22.5%12.4%10.8%6.5%5.7%6.9%0.43%
Feb 202639.4%13.8%14.9%13%3.6%9.1%5.9%0.32%
Mar 202641.2%15.2%15.8%11.1%3.1%9.7%3.5%0.48%
Apr 202640.5%17.9%15.5%10.2%3.8%8%3.4%0.73%
May 202639.5%18.8%14.5%9.4%4.6%8%4.6%0.53%
Jun 202633.4%28.8%12.6%7.7%6.1%6.8%4%0.46%
Jul 202635.5%25.9%11.3%9.4%5.9%6.8%4.7%0.44%
Aug 202633.5%25.1%11.7%9.4%5.6%9.1%5.3%0.4%
Sep 202631.3%24.8%12.8%10.2%6%7.1%7.3%0.56%
Oct 202630.2%24.4%13.8%12.9%6.5%5.9%5.8%0.45%

  1. 1.Speedo

    30.2%

    Held 1st. 3.4K estimated branded searches, +20.4% vs prior month. Share -1.1 points.

  2. 2.Seafolly

    24.4%

    Held 2nd. 2.7K estimated branded searches, +23% vs prior month. Share -0.3 points.

  3. 3.Funkita

    13.8%

    Held 3rd. 1.5K estimated branded searches, +33.9% vs prior month. Share +1 points.

  4. 4.Zoggs

    12.9%

    Held 4th. 1.4K estimated branded searches, +58.2% vs prior month. Share +2.7 points.

  5. 5.Bond-Eye

    6.5%

    Moved from 7th to 5th. 730 estimated branded searches, +35.2% vs prior month. Share +0.5 points.

  6. 6.Arena

    5.9%

    Held 6th. 660 estimated branded searches, +3.1% vs prior month. Share -1.2 points.

  7. 7.Baku

    5.8%

    Moved from 5th to 7th. 650 estimated branded searches, 0% vs prior month. Share -1.4 points.

  8. 8.Unde

    0.45%

    Held 8th. 50 estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare popularity between Bond-Eye and its closest rivals

Every comparison with Bond-Eye

7 comparisons

How has branded search demand for Bond-Eye changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Bond-Eye in New Zealand fell from 1.1K to 730.
  • Across the 12 months ending October 2026, Bond-Eye’s share of searches among swimwear brands in New Zealand decreased from 7.5% to 6.5%.
  • Across the 12 months ending October 2026, Bond-Eye’s share of searches among swimwear brands in New Zealand peaked at 7.5% in November 2025 and was lowest at 3.1% in March 2026.

How did search popularity change for New Zealand swimwear brands in October 2026?

6 changes

  1. In October 2026, Bond-Eye overtook Baku and Arena to rank 5th among swimwear brands in New Zealand, with 6.5% of the searches.

  2. In October 2026, Zoggs gained share of searches among swimwear brands in New Zealand, from 10.2% to 12.9%.

  3. In October 2026, Funkita gained share of searches among swimwear brands in New Zealand, from 12.8% to 13.8%.

  4. In October 2026, Baku lost share of searches among swimwear brands in New Zealand, from 7.3% to 5.8%.

  5. In October 2026, Arena lost share of searches among swimwear brands in New Zealand, from 7.1% to 5.9%.

  6. In October 2026, Speedo lost share of searches among swimwear brands in New Zealand, from 31.3% to 30.2%.

How are Bond-Eye’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Bond-Eye’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • bond eye bathers
  • bond eye bikini
  • bondeye
  • bondeye bikini
  • bondeye swim

Do you work for Bond-Eye? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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