How popular isBloomreach in search?
In August 2026, there were an estimated 30 branded searches for Bloomreach in New Zealand which is up 50% over the last 11 months. Bloomreach holds 16.7% estimated Share of Search among New Zealand customer data platforms and is ranked 3rd of 5 competitors for search popularity.
Tealium44.4%
RudderStack22.2%
Bloomreach16.7%Twilio Segment11.1%
mParticle5.6%
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Which customer data platforms compete with Bloomreach?
Share of Search by month for Tealium, RudderStack, Bloomreach, Twilio Segment, mParticle. The figures are in the table below the chart.
View monthly share of search table
| Month | Tealium | RudderStack | Bloomreach | Twilio Segment | mParticle |
|---|---|---|---|---|---|
| Oct 2025 | 60% | 10% | 10% | 10% | 10% |
| Nov 2025 | 41.7% | 12.5% | 29.2% | 8.3% | 8.3% |
| Dec 2025 | 33.3% | 16.7% | 25% | 16.7% | 8.3% |
| Jan 2026 | 33.3% | 20% | 13.3% | 20% | 13.3% |
| Feb 2026 | 44.4% | 16.7% | 22.2% | 11.1% | 5.6% |
| Mar 2026 | 52.6% | 15.8% | 15.8% | 10.5% | 5.3% |
| Apr 2026 | 33.3% | 33.3% | 13.3% | 13.3% | 6.7% |
| May 2026 | 46.2% | 15.4% | 15.4% | 15.4% | 7.7% |
| Jun 2026 | 35.3% | 17.6% | 17.6% | 17.6% | 11.8% |
| Jul 2026 | 40% | 13.3% | 26.7% | 6.7% | 13.3% |
| Aug 2026 | 44.4% | 22.2% | 16.7% | 11.1% | 5.6% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.4% | 80 | +33.3% | +4.4 points | |
| 2, moved from 4th to 2nd | 22.2% | 40 | +100% | +8.9 pointsmoved from 4th to 2nd | |
| 3, moved from 2nd to 3rd | 16.7% | 30 | -25% | -10 pointsmoved from 2nd to 3rd | |
| 4, moved from 5th to 4th | 11.1% | 20 | +100% | +4.4 pointsmoved from 5th to 4th | |
| 5, moved from 3rd to 5th | 5.6% | 10 | -50% | -7.8 pointsmoved from 3rd to 5th |
1.
Tealium44.4%
held 1st · 80 estimated branded searches · +33.3% vs prior month · +4.4 points
22.2%
moved from 4th to 2nd · 40 estimated branded searches · +100% vs prior month · +8.9 points
16.7%
moved from 2nd to 3rd · 30 estimated branded searches · -25% vs prior month · -10 points
11.1%
moved from 5th to 4th · 20 estimated branded searches · +100% vs prior month · +4.4 points
5.6%
moved from 3rd to 5th · 10 estimated branded searches · -50% vs prior month · -7.8 points
Compare search popularity between Bloomreach and its closest rivals
How has branded search demand for Bloomreach changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Bloomreach in New Zealand rose from 20 to 30.
- Across the 11 months ending August 2026, Bloomreach’s estimated Share of Search among customer data platforms in New Zealand increased from 10% to 16.7%.
- Across the 11 months ending August 2026, Bloomreach’s estimated Share of Search among customer data platforms in New Zealand peaked at 29.2% in November 2025 and was lowest at 10% in October 2025.
- Across the 11 months ending August 2026, Bloomreach fell from 2nd to 3rd among customer data platforms in New Zealand.
How did search popularity change for New Zealand customer data platforms in August 2026?
5 changes
In August 2026, RudderStack overtook mParticle to rank 2nd among customer data platforms in New Zealand, at 22.2%.
In August 2026, Twilio Segment overtook mParticle to rank 4th among customer data platforms in New Zealand, at 11.1%.
In August 2026, Tealium gained estimated Share of Search among customer data platforms in New Zealand, from 40% to 44.4%.
In August 2026, Bloomreach lost estimated Share of Search among customer data platforms in New Zealand, from 26.7% to 16.7%.
In August 2026, mParticle lost estimated Share of Search among customer data platforms in New Zealand, from 13.3% to 5.6%.
Which ecommerce personalisation platforms compete with Bloomreach?
Share of Search by month for Nosto, Rebuy, Bloomreach, Dynamic Yield, Recombee. The figures are in the table below the chart.
View monthly share of search table
| Month | Nosto | Rebuy | Bloomreach | Dynamic Yield | Recombee |
|---|---|---|---|---|---|
| Oct 2025 | 18.8% | 25% | 12.5% | 37.5% | 6.3% |
| Nov 2025 | 13% | 17.4% | 30.4% | 34.8% | 4.3% |
| Dec 2025 | 14.3% | 21.4% | 21.4% | 35.7% | 7.1% |
| Jan 2026 | 27.3% | 36.4% | 18.2% | 9.1% | 9.1% |
| Feb 2026 | 15% | 20% | 20% | 40% | 5% |
| Mar 2026 | 27.3% | 22.7% | 13.6% | 31.8% | 4.5% |
| Apr 2026 | 21.4% | 28.6% | 14.3% | 28.6% | 7.1% |
| May 2026 | 30% | 20% | 10% | 35% | 5% |
| Jun 2026 | 35% | 15% | 15% | 30% | 5% |
| Jul 2026 | 15.8% | 15.8% | 21.1% | 31.6% | 15.8% |
| Aug 2026 | 33.3% | 22.2% | 16.7% | 16.7% | 11.1% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 3rd to 1st | 33.3% | 60 | +100% | +17.5 pointsmoved from 3rd to 1st | |
| 2, moved from 4th to 2nd | 22.2% | 40 | +33.3% | +6.4 pointsmoved from 4th to 2nd | |
| 3, moved from 2nd to 3rd | 16.7% | 30 | -25% | -4.4 pointsmoved from 2nd to 3rd | |
| 4, moved from 1st to 4th | 16.7% | 30 | -50% | -14.9 pointsmoved from 1st to 4th | |
| 5, held 5th | 11.1% | 20 | -33.3% | -4.7 points |
1.
Nosto33.3%
moved from 3rd to 1st · 60 estimated branded searches · +100% vs prior month · +17.5 points
2.
Rebuy22.2%
moved from 4th to 2nd · 40 estimated branded searches · +33.3% vs prior month · +6.4 points
16.7%
moved from 2nd to 3rd · 30 estimated branded searches · -25% vs prior month · -4.4 points
16.7%
moved from 1st to 4th · 30 estimated branded searches · -50% vs prior month · -14.9 points
5.
Recombee11.1%
held 5th · 20 estimated branded searches · -33.3% vs prior month · -4.7 points
Compare search popularity between Bloomreach and its closest rivals
How has branded search demand for Bloomreach changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, Bloomreach’s estimated Share of Search among ecommerce personalisation platforms in New Zealand increased from 12.5% to 16.7%.
- Across the 11 months ending August 2026, Bloomreach’s estimated Share of Search among ecommerce personalisation platforms in New Zealand peaked at 30.4% in November 2025 and was lowest at 10% in May 2026.
- Across the 11 months ending August 2026, Bloomreach rose from 4th to 3rd among ecommerce personalisation platforms in New Zealand.
How did search popularity change for New Zealand ecommerce personalisation platforms in August 2026?
5 changes
In August 2026, Nosto overtook Bloomreach to take the highest estimated Share of Search among ecommerce personalisation platforms in New Zealand, at 33.3%.
In August 2026, Rebuy overtook Bloomreach to rank 2nd among ecommerce personalisation platforms in New Zealand, at 22.2%.
In August 2026, Dynamic Yield lost estimated Share of Search among ecommerce personalisation platforms in New Zealand, from 31.6% to 16.7%.
In August 2026, Recombee lost estimated Share of Search among ecommerce personalisation platforms in New Zealand, from 15.8% to 11.1%.
In August 2026, Bloomreach lost estimated Share of Search among ecommerce personalisation platforms in New Zealand, from 21.1% to 16.7%.
How is Bloomreach measured?
Brandwave collects information about searches that people make online using Bloomreach’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- bloomreach
- bloomreach cms
- bloomreach discovery
- bloomreach engagement
- bloomreach pricing
- bloomreach product recommendations
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Is Bloomreach your brand?
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