Brandwave

How popular isBarrier Air in search?

In August 2026, there were an estimated 6K branded searches for Barrier Air in New Zealand which is down 16.7% over the last 11 months. Barrier Air holds 0.35% estimated Share of Search among New Zealand airlines flying new zealand travellers and is ranked 11th of 13 competitors for search popularity.

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Which airlines flying new zealand travellers compete with Barrier Air?

Barrier Air against airlines flying new zealand travellers in New Zealand, by month

Share of Search by month for Air New Zealand, Jetstar, Qantas, Singapore Airlines, Fiji Airways, Emirates, Cathay Pacific, Barrier Air. The figures are in the table below the chart.

View monthly share of search table
MonthAir New ZealandJetstarQantasSingapore AirlinesFiji AirwaysEmiratesCathay PacificSounds AirAir ChathamsVirgin AustraliaBarrier AirOriginairLATAM Airlines
Oct 202554.6%20.4%7.9%4.3%4.1%3.2%1.4%0.87%1%0.85%0.43%0.63%0.29%
Nov 202551.7%21.6%8.8%4.5%3.6%4%1.7%0.9%1.1%0.7%0.57%0.53%0.27%
Dec 202548.5%23.7%9.6%4.2%4.1%3.9%1.7%1%1%0.66%0.66%0.51%0.29%
Jan 202656.4%17.7%8.2%4.4%3.5%4%1.7%1.1%0.86%0.7%0.56%0.53%0.28%
Feb 202653.3%18.4%10.1%4.4%3.3%4%2%1%0.83%1.1%0.53%0.74%0.31%
Mar 202653.5%18.4%7.6%5.3%3.4%5.8%2.1%0.85%0.74%0.74%0.45%0.51%0.59%
Apr 202655%17.7%9.5%4.7%4.5%2.9%1.8%0.78%0.94%1%0.5%0.45%0.3%
May 202655.8%18%8.5%5.3%4.1%3.1%2.1%0.71%0.67%0.6%0.37%0.39%0.33%
Jun 202656.9%17.8%7.8%5.1%4%3.1%2.1%0.81%0.65%0.69%0.42%0.39%0.28%
Jul 202658.7%15.6%8.1%5%4.1%3.2%2%0.85%0.66%0.71%0.41%0.39%0.32%
Aug 202655.6%17.6%9.6%5%4%3.1%2%0.84%0.74%0.54%0.35%0.33%0.3%
Sep 2026—————————————
  1. held 1st · 956K estimated branded searches · -4.5% vs prior month · -3.1 points

  2. 2.Jetstar

    17.6%

    held 2nd · 302K estimated branded searches · +14% vs prior month · +2 points

  3. 3.Qantas

    9.6%

    held 3rd · 166K estimated branded searches · +20.6% vs prior month · +1.6 points

  4. held 4th · 85.2K estimated branded searches · 0% vs prior month · 0 points

  5. held 5th · 69K estimated branded searches · -2.1% vs prior month · -0.1 points

  6. 6.Emirates

    3.1%

    held 6th · 53K estimated branded searches · -1.2% vs prior month · -0.1 points

  7. held 7th · 35.1K estimated branded searches · +2.3% vs prior month · 0 points

  8. 8.Sounds Air

    0.84%

    held 8th · 14.4K estimated branded searches · 0% vs prior month · 0 points

  9. moved from 10th to 9th · 12.8K estimated branded searches · +12.6% vs prior month · +0.1 points

  10. moved from 9th to 10th · 9.3K estimated branded searches · -23.1% vs prior month · -0.2 points

  11. 11.Barrier Air

    0.35%

    held 11th · 6K estimated branded searches · -14.4% vs prior month · -0.1 points

  12. 12.Originair

    0.33%

    held 12th · 5.6K estimated branded searches · -16% vs prior month · -0.1 points

  13. held 13th · 5.2K estimated branded searches · -5.5% vs prior month · 0 points

Compare search popularity between Barrier Air and its closest rivals

How has branded search demand for Barrier Air changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Barrier Air in New Zealand fell from 7.2K to 6K.
  • Across the 11 months ending August 2026, Barrier Air rose from 12th to 11th among airlines flying new zealand travellers in New Zealand.

How did search popularity change for New Zealand airlines flying new zealand travellers in August 2026?

  1. In August 2026, Jetstar gained estimated Share of Search among airlines flying new zealand travellers in New Zealand, from 15.6% to 17.6%.

  2. In August 2026, Qantas gained estimated Share of Search among airlines flying new zealand travellers in New Zealand, from 8.1% to 9.6%.

  3. In August 2026, Air New Zealand lost estimated Share of Search among airlines flying new zealand travellers in New Zealand, from 58.7% to 55.6%.

  4. In August 2026, Air Chathams rose from 10th to 9th among airlines flying new zealand travellers in New Zealand.

  5. In August 2026, Virgin Australia fell from 9th to 10th among airlines flying new zealand travellers in New Zealand.

  6. Estimated monthly branded searches for Cathay Pacific in New Zealand rose 50.6% over 11 measured months, from 23.3K to 35.1K in August 2026.

How is Barrier Air measured?

Brandwave collects information about searches that people make online using Barrier Air’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • Barrier Air
  • Barrier Air flights

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How the Brand Demand Index is measured

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