How popular isAwanui Labs in search?
In August 2026, there were an estimated 85.2K branded searches for Awanui Labs in New Zealand which is up 5.8% over the last 11 months. Awanui Labs holds 90.8% estimated Share of Search among New Zealand medical laboratories and is ranked 1st of 3 competitors for search popularity.
Awanui Labs90.8%- Pathlab8.5%
Southern Community Laboratories0.76%
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Which medical laboratories compete with Awanui Labs?
Share of Search by month for Awanui Labs, Pathlab. The figures are in the table below the chart.
View monthly share of search table
| Month | Awanui Labs | Pathlab | Southern Community Laboratories |
|---|---|---|---|
| Oct 2025 | 88.9% | 10.1% | 0.94% |
| Nov 2025 | 88.9% | 10.1% | 0.97% |
| Dec 2025 | 89.2% | 9.9% | 0.92% |
| Jan 2026 | 89.7% | 9.5% | 0.78% |
| Feb 2026 | 90.9% | 8.3% | 0.8% |
| Mar 2026 | 89.4% | 9.9% | 0.74% |
| Apr 2026 | 90.6% | 8.8% | 0.63% |
| May 2026 | 90.7% | 8.5% | 0.78% |
| Jun 2026 | 90.8% | 8.5% | 0.73% |
| Jul 2026 | 91% | 8.4% | 0.61% |
| Aug 2026 | 90.8% | 8.5% | 0.76% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 90.8% | 85.2K | -1.2% | -0.2 points | |
| 2, held 2nd | 8.5% | 7.9K | -0.25% | +0.1 points | |
| 3, held 3rd | 0.76% | 710 | +22.4% | +0.1 points |
90.8%
held 1st · 85.2K estimated branded searches · -1.2% vs prior month · -0.2 points
2.Pathlab
8.5%
held 2nd · 7.9K estimated branded searches · -0.25% vs prior month · +0.1 points
held 3rd · 710 estimated branded searches · +22.4% vs prior month · +0.1 points
Compare search popularity between Awanui Labs and its closest rivals
How has branded search demand for Awanui Labs changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Awanui Labs in New Zealand rose from 80.5K to 85.2K.
- Across the 11 months ending August 2026, Awanui Labs’ estimated Share of Search among medical laboratories in New Zealand increased from 88.9% to 90.8%.
- Across the 11 months ending August 2026, Awanui Labs’ estimated Share of Search among medical laboratories in New Zealand peaked at 91% in July 2026 and was lowest at 88.9% in November 2025.
How did search popularity change for New Zealand medical laboratories in August 2026?
2 changes
Estimated monthly branded searches for Southern Community Laboratories in New Zealand fell 16.5% over 11 measured months, from 850 to 710 in August 2026.
Estimated monthly branded searches for Pathlab in New Zealand fell 13.3% over 11 measured months, from 9.2K to 7.9K in August 2026.
How is Awanui Labs measured?
Brandwave collects information about searches that people make online using Awanui Labs’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
8 branded search terms
- awanui
- awanui labs
- awanui labs blood test
- awanui labs near me
- awanui labs new zealand
- awanui labs nz
- awanuilabs
- awanuilabs co nz
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Is Awanui Labs your brand?
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