Brandwave

How popular isAB Tasty in search?

In August 2026, there were an estimated 20 branded searches for AB Tasty in New Zealand which is down 33.3% over the last 11 months. AB Tasty holds 2.8% estimated Share of Search among New Zealand A/B testing tools and is ranked 3rd of 5 competitors for search popularity.

Share of Search, August 2026
  1. Optimizely86.1%
  2. Statsig6.9%
  3. AB Tasty2.8%
  4. VWO2.8%
  5. Convert Experiences1.4%
AB Tasty website (opens in a new tab)

Follow AB Tasty and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which A/B testing tools compete with AB Tasty?

AB Tasty against A/B testing tools in New Zealand, by month

Share of Search by month for Optimizely, Statsig, AB Tasty, VWO. The figures are in the table below the chart.

View monthly share of search table
MonthOptimizelyStatsigAB TastyVWOConvert Experiences
Oct 202579.2%14.3%3.9%1.3%1.3%
Nov 202583.3%10%3.3%1.7%1.7%
Dec 202582%14%2%2%0%
Jan 202677.8%11.1%6.3%3.2%1.6%
Feb 202676.6%14.1%3.1%4.7%1.6%
Mar 202680.5%15.6%2.6%1.3%0%
Apr 202675.4%13.8%6.2%3.1%1.5%
May 202681.6%11.8%3.9%2.6%0%
Jun 202684%10.7%1.3%2.7%1.3%
Jul 202681.3%9.4%4.7%3.1%1.6%
Aug 202686.1%6.9%2.8%2.8%1.4%
Sep 2026—————

  1. 1.Optimizely

    86.1%

    held 1st · 620 estimated branded searches · +19.2% vs prior month · +4.9 points

  2. 2.Statsig

    6.9%

    held 2nd · 50 estimated branded searches · -16.7% vs prior month · -2.4 points

  3. 3.AB Tasty

    2.8%

    held 3rd · 20 estimated branded searches · -33.3% vs prior month · -1.9 points

  4. 4.VWO

    2.8%

    held 4th · 20 estimated branded searches · 0% vs prior month · -0.3 points

  5. 5.Convert Experiences

    1.4%

    held 5th · 10 estimated branded searches · 0% vs prior month · -0.2 points

Compare search popularity between AB Tasty and its closest rivals

How has branded search demand for AB Tasty changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for AB Tasty in New Zealand fell from 30 to 20.
  • Across the 11 months ending August 2026, AB Tasty’s estimated Share of Search among A/B testing tools in New Zealand decreased from 3.9% to 2.8%.
  • Across the 11 months ending August 2026, AB Tasty’s estimated Share of Search among A/B testing tools in New Zealand peaked at 6.3% in January 2026 and was lowest at 1.3% in June 2026.

How did search popularity change for New Zealand A/B testing tools in August 2026?

  1. In August 2026, Optimizely gained estimated Share of Search among A/B testing tools in New Zealand, from 81.3% to 86.1%.

  2. In August 2026, Statsig lost estimated Share of Search among A/B testing tools in New Zealand, from 9.4% to 6.9%.

  3. In August 2026, AB Tasty lost estimated Share of Search among A/B testing tools in New Zealand, from 4.7% to 2.8%.

  4. Estimated monthly branded searches for VWO in New Zealand rose 100% over 11 measured months, from 10 to 20 in August 2026.

How is AB Tasty measured?

Brandwave collects information about searches that people make online using AB Tasty’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • ab tasty
  • abtasty
  • abtasty com

Do you work for AB Tasty? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is AB Tasty your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record