Brandwave

AB Tasty vs PostHog:Which is more popular?

In September 2026, PostHog had more branded searches than AB Tasty among A/B testing tools in New Zealand. PostHog had about 720 branded searches, while AB Tasty had 20. PostHog made up 48% of all A/B testing tool searches we track, and AB Tasty accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about A/B testing tools, AB Tasty and PostHog each appeared in four of the five answers. PostHog was mentioned before AB Tasty in three out of five answers.

Among A/B testing tools in New Zealand in September 2026

Who do people search for more?

PostHog, about 36 searches for every 1 for AB Tasty

PostHog 720 searchesAB Tasty 20 searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

AB Tasty in 4 of 5PostHog in 4 of 5

Who does AI recommend more?

PostHog, named ahead of AB Tasty in 3 of 5 answers

PostHog first in 3AB Tasty first in 2

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Top A/B testing tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, AB Tasty and PostHog were each mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. PostHog was listed before AB Tasty in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. VWO1st
  2. PostHog2nd
  3. Optimizely3rd
  4. GrowthBook4th
  5. Convert Experiences5th
  6. AB Tasty6th
  7. Statsig7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Optimizely5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GrowthBook5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • VWO5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PostHog4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AB Tasty4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Convert Experiences3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Statsig2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about A/B testing tools

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is AB Tasty or PostHog more popular in search?

This chart shows how often people search Google for AB Tasty and PostHog by name. Each line represents a brand's share of searches for all seven A/B testing tools we track, month by month, from searches in New Zealand.

AB Tasty and PostHog among A/B testing tools in New Zealand, by month

Share of searches by month for PostHog, AB Tasty. The figures are in the table below the chart.

View monthly share of searches table
MonthPostHogOptimizelyGrowthBookStatsigAB TastyConvert ExperiencesVWO
Oct 202536.9%46.9%3.8%8.5%1.5%1.5%0.77%
Nov 202537.9%47.6%4.9%5.8%0.97%1.9%0.97%
Dec 202541.5%42.6%5.3%7.4%1.1%1.1%1.1%
Jan 202641.4%41.4%7.8%5.2%2.6%0.86%0.86%
Feb 202636.1%44.4%6.5%7.4%1.9%1.9%1.9%
Mar 202641.3%42.7%4.9%8.4%1.4%0.7%0.7%
Apr 202634.2%43%7.9%7.9%3.5%1.8%1.8%
May 202636.6%46.6%6.9%6.9%1.5%0.76%0.76%
Jun 202652.1%36.7%5.3%4.1%0.59%0.59%0.59%
Jul 202649.7%35.2%7.6%3.4%1.4%1.4%1.4%
Aug 202647.7%41.1%6%2.6%1.3%0.66%0.66%
Sep 202648%41.3%4.7%3.3%1.3%0.67%0.67%

How has the AB Tasty and PostHog comparison changed over the last 12 months?

3 findings
  • PostHog was ahead of AB Tasty in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, AB Tasty’s share of searches among A/B testing tools in New Zealand moved from 1.5% to 1.3%, and its estimated monthly branded searches held steady at 20.
  • Across the 12 months ending September 2026, PostHog’s share of searches among A/B testing tools in New Zealand moved from 36.9% to 48%, and its estimated monthly branded searches moved from 480 to 720.

How did search popularity change for New Zealand A/B testing tools in September 2026?

1 change
  1. Estimated monthly branded searches for PostHog in New Zealand rose 50% over 12 measured months, from 480 to 720 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using AB Tasty’s and PostHog’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AB Tasty

2 branded search terms

  • ab tasty
  • abtasty

PostHog

1 branded search term

  • posthog

How the Brand Demand Index is measured

Other head-to-heads among A/B testing tools

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