Upscale.media vs Upscayl:Which is searched more?
In September 2026, Upscayl had more branded searches than Upscale.media among AI image upscalers worldwide. Upscayl had about 246,000 branded searches, while Upscale.media had 74,000. Upscayl made up 12.5% of all AI image upscaler searches we track, and Upscale.media accounted for 3.8%. These are worldwide searches for English-language branded terms.
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Is Upscale.media or Upscayl more popular in search?
Compare the tools that upscale and sharpen images. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Upscayl, Upscale.media. The figures are in the table below the chart.
View monthly share of searches table
| Month | Magnific | Upscayl | Upscale.media | Let's Enhance | VanceAI | Topaz Labs |
|---|---|---|---|---|---|---|
| Oct 2025 | 10.3% | 28% | 18.8% | 25.7% | 4.6% | 12.6% |
| Nov 2025 | 10.9% | 29.6% | 19.9% | 22.3% | 4% | 13.3% |
| Dec 2025 | 10.1% | 33.8% | 18.5% | 20.7% | 4.5% | 12.4% |
| Jan 2026 | 7.4% | 37.1% | 16.6% | 22.7% | 5% | 11.1% |
| Feb 2026 | 7.6% | 37.9% | 17% | 23.2% | 5.1% | 9.3% |
| Mar 2026 | 6.5% | 39.4% | 17.8% | 23.1% | 5.3% | 7.9% |
| Apr 2026 | 18% | 32.8% | 14.8% | 22.4% | 5.4% | 6.6% |
| May 2026 | 61.2% | 18.3% | 6.7% | 7.1% | 3.7% | 3% |
| Jun 2026 | 67.1% | 16.5% | 5% | 4.8% | 3.3% | 3.3% |
| Jul 2026 | 72.2% | 14.6% | 4.4% | 4% | 2.4% | 2.4% |
| Aug 2026 | 72.3% | 14.6% | 4.4% | 3.8% | 2.9% | 2% |
| Sep 2026 | 76.3% | 12.5% | 3.8% | 2.8% | 2.5% | 2.1% |
How has the Upscale.media and Upscayl comparison changed over the last 12 months?
3 findings
- Upscayl was ahead of Upscale.media in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Upscale.media’s share of searches among AI image upscalers worldwide moved from 18.8% to 3.8%, and its estimated monthly branded searches held steady at 74K.
- Across the 12 months ending September 2026, Upscayl’s share of searches among AI image upscalers worldwide moved from 28% to 12.5%, and its estimated monthly branded searches moved from 110K to 246K.
How did search popularity change for AI image upscalers worldwide in September 2026?
2 changes
In September 2026, Upscayl lost share of searches among AI image upscalers worldwide, from 14.6% to 12.5%.
In September 2026, Upscale.media lost share of searches among AI image upscalers worldwide, from 4.4% to 3.8%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Upscale.media’s and Upscayl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Upscale.media
1 branded search term
- upscale media
Upscayl
1 branded search term
- upscayl
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