Brandwave

How popular isUpscale.media?

In September 2026, people searched for Upscale.media by name about 74,000 times worldwide, about the same as the previous year. These searches made up 3.8% of all global AI image upscaler searches, placing Upscale.media third out of six upscalers. When we asked both ChatGPT and Google AI Overviews about AI image upscalers, Upscale.media appeared in two of the five answers and was the fourth most recommended of the six.

Search and AI answers in September 2026

Upscale.media is the third most searched of 6 competitors and the fourth most recommended in AI answers.

  1. MagnificShare of searches 76.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
  2. UpscaylShare of searches 12.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  3. Upscale.mediaShare of searches 3.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  4. Let's EnhanceShare of searches 2.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  5. VanceAIShare of searches 2.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+1 more

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Top AI image upscalers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Upscale.media was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Upscale.media is the fourth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Upscayl1st
  2. Magnific2nd
  3. Topaz Labs3rd
  4. Upscale.media4th
  5. Let's Enhance5th
  6. VanceAI–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Upscayl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Topaz Labs3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Magnific2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Upscale.media2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Let's Enhance2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • VanceAI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI image upscalers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which AI image upscalers compete with Upscale.media?

Upscale.media against AI image upscalers worldwide, by month

Share of searches by month for Magnific, Upscayl, Upscale.media, Let's Enhance, VanceAI, Topaz Labs. The figures are in the table below the chart.

View monthly share of searches table
MonthMagnificUpscaylUpscale.mediaLet's EnhanceVanceAITopaz Labs
Oct 202510.3%28%18.8%25.7%4.6%12.6%
Nov 202510.9%29.6%19.9%22.3%4%13.3%
Dec 202510.1%33.8%18.5%20.7%4.5%12.4%
Jan 20267.4%37.1%16.6%22.7%5%11.1%
Feb 20267.6%37.9%17%23.2%5.1%9.3%
Mar 20266.5%39.4%17.8%23.1%5.3%7.9%
Apr 202618%32.8%14.8%22.4%5.4%6.6%
May 202661.2%18.3%6.7%7.1%3.7%3%
Jun 202667.1%16.5%5%4.8%3.3%3.3%
Jul 202672.2%14.6%4.4%4%2.4%2.4%
Aug 202672.3%14.6%4.4%3.8%2.9%2%
Sep 202676.3%12.5%3.8%2.8%2.5%2.1%
  1. 1.Magnific

    76.3%

    Held 1st. 1.5M estimated branded searches, +23% vs prior month. Share +4 points.

  2. 2.Upscayl

    12.5%

    Held 2nd. 246K estimated branded searches, 0% vs prior month. Share -2.1 points.

  3. Held 3rd. 74K estimated branded searches, 0% vs prior month. Share -0.6 points.

  4. Held 4th. 55.3K estimated branded searches, -14% vs prior month. Share -1 points.

  5. 5.VanceAI

    2.5%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share -0.4 points.

  6. Held 6th. 40.5K estimated branded searches, +22.4% vs prior month. Share +0.1 points.

Compare popularity between Upscale.media and its closest rivals

Every comparison with Upscale.media

5 comparisons

How has branded search demand for Upscale.media changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Upscale.media worldwide held steady at 74K.
  • Across the 12 months ending September 2026, Upscale.media’s share of searches among AI image upscalers worldwide decreased from 18.8% to 3.8%.
  • Across the 12 months ending September 2026, Upscale.media’s share of searches among AI image upscalers worldwide peaked at 19.9% in November 2025 and was lowest at 3.8% in September 2026.

How did search popularity change for AI image upscalers worldwide in September 2026?

6 changes
  1. In September 2026, Magnific gained share of searches among AI image upscalers worldwide, from 72.3% to 76.3%.

  2. In September 2026, Upscayl lost share of searches among AI image upscalers worldwide, from 14.6% to 12.5%.

  3. In September 2026, Let's Enhance lost share of searches among AI image upscalers worldwide, from 3.8% to 2.8%.

  4. In September 2026, Upscale.media lost share of searches among AI image upscalers worldwide, from 4.4% to 3.8%.

  5. Estimated monthly branded searches for VanceAI worldwide rose 173.5% over 12 measured months, from 18.1K to 49.5K in September 2026.

  6. Estimated monthly branded searches for Topaz Labs worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

How are Upscale.media’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Upscale.media’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • upscale media

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How the Brand Demand Index is measured

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