Brandwave

Tamiya vs Team Associated:Which is searched more?

In September 2026, Tamiya had more branded searches than Team Associated among RC car brands worldwide. Tamiya had about 165,000 branded searches, while Team Associated had 27,100. Tamiya made up 34.8% of all RC car brand searches we track, and Team Associated accounted for 5.7%. These are worldwide searches for English-language branded terms.

Share of searches among RC car brands worldwide in September 2026Is Tamiya or Team Associated more popular in search?
Tamiya34.8%165K searches
vs
Team Associated5.7%27.1K searches

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Is Tamiya or Team Associated more popular in search?

Compare the remote control car brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Tamiya and Team Associated among RC car brands worldwide, by month

Share of searches by month for Tamiya, Team Associated. The figures are in the table below the chart.

View monthly share of searches table
MonthTraxxasTamiyaArrmaTeam AssociatedHPI RacingLosiAxial
Oct 202544.1%36.1%5.9%5.9%3.2%3.2%1.5%
Nov 202548.1%32.1%6.5%5.3%2.9%3.5%1.6%
Dec 202552.6%28.8%5.8%4.7%3.2%3.2%1.7%
Jan 202652.1%28.5%5.7%5.7%3.1%3.1%1.7%
Feb 202647.3%31.7%6.4%6.4%2.8%3.5%1.9%
Mar 202651.4%28.2%6.9%5.7%3.1%3.1%1.7%
Apr 202646.5%31.2%7.7%6.3%3.4%3.4%1.5%
May 202647%31.5%7.7%5.2%2.8%4.2%1.5%
Jun 202648.3%32.4%6.5%5.3%2.4%3.6%1.6%
Jul 202647.1%31.6%7.7%5.2%2.3%4.2%1.9%
Aug 202646.8%31.4%7.7%5.2%2.8%4.2%1.9%
Sep 202642.4%34.8%7%5.7%3.8%3.8%2.6%

How has the Tamiya and Team Associated comparison changed over the last 12 months?

3 findings
  • Tamiya was ahead of Team Associated in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Tamiya’s share of searches among RC car brands worldwide moved from 36.1% to 34.8%, and its estimated monthly branded searches moved from 201K to 165K.
  • Across the 12 months ending September 2026, Team Associated’s share of searches among RC car brands worldwide moved from 5.9% to 5.7%, and its estimated monthly branded searches moved from 33.1K to 27.1K.

How did search popularity change for RC car brands worldwide in September 2026?

2 changes
  1. In September 2026, Tamiya gained share of searches among RC car brands worldwide, from 31.4% to 34.8%.

  2. In September 2026, Team Associated gained share of searches among RC car brands worldwide, from 5.2% to 5.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Tamiya’s and Team Associated’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Tamiya

1 branded search term

  • tamiya

Team Associated

1 branded search term

  • team associated

How the Brand Demand Index is measured

Other head-to-heads among RC car brands

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