Brandwave

Solopress vs Vistaprint:Which is more popular by branded search?

In August 2026, Vistaprint had more branded searches than Solopress among printing services worldwide. Vistaprint was estimated to have 1.8M branded searches compared to Solopress’ 22.2K, and held a 94.6% Share of Search versus Solopress’ 1.1%. These are worldwide searches for English-language branded terms.

Share of Search among printing services worldwide in August 2026Which is more popular in search, Solopress or Vistaprint?
Solopress1.1%22.2K searches
vs
Vistaprint94.6%1.8M searches

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Which is more popular in search, Solopress or Vistaprint?

Compare the printing services people buy from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Solopress and Vistaprint among printing services worldwide, by month

Share of Search by month for Vistaprint, Solopress. The figures are in the table below the chart.

View monthly share of search table
MonthVistaprintHelloprintInstantprintSolopressPrinted EasyMoo
Oct 202595.3%2.1%1.2%1.2%0.28%<0.01%
Nov 202596.1%1.7%0.95%0.95%0.23%<0.01%
Dec 202596.3%1.7%0.95%0.78%0.19%<0.01%
Jan 202695.3%2.1%1.2%1.2%0.23%0.01%
Feb 202694.4%2.6%1.4%1.4%0.28%0.01%
Mar 202694.4%2.5%1.4%1.4%0.28%0.01%
Apr 202694.9%2.6%1.1%1.1%0.23%0.01%
May 202694.9%2.6%1.1%1.1%0.23%<0.01%
Jun 202693.5%3.1%1.7%1.4%0.34%0.01%
Jul 202694.4%2.6%1.4%1.4%0.28%<0.01%
Aug 202694.6%2.6%1.4%1.1%0.28%0.01%
Sep 2026——————

How has the Solopress and Vistaprint comparison changed over the last 12 months?

  • Vistaprint was ahead of Solopress in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Solopress’ estimated Share of Search among printing services worldwide moved from 1.2% to 1.1%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
  • Across the 11 months ending August 2026, Vistaprint’s estimated Share of Search among printing services worldwide moved from 95.3% to 94.6%, and its estimated monthly branded searches moved from 2.2M to 1.8M.

How did search popularity change for printing services worldwide in August 2026?

  1. Estimated monthly branded searches for Vistaprint worldwide fell 18.3% over 11 measured months, from 2.2M to 1.8M in August 2026.

  2. Estimated monthly branded searches for Solopress worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Solopress’ and Vistaprint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Solopress

1 branded search term

  • solopress

Vistaprint

1 branded search term

  • vistaprint

How the Brand Demand Index is measured

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