How popular isStaples Print & Marketing Services?
In September 2026, people searched for Staples Print & Marketing Services by name about 368,000 times worldwide, a 22.3% increase from the previous year. These searches made up 15.8% of all global printing service searches, placing Staples Print & Marketing Services second out of seven services. When we asked both ChatGPT and Google AI Overviews about printing services, Staples Print & Marketing Services appeared in three of the four answers and was the third most recommended of the seven.
Staples Print & Marketing Services is the second most searched of 7 competitors and the third most recommended in AI answers.
VistaprintShare of searches 78.5%Mentioned in 2 of 4 AI answersPlace in AI recommendations 1st- Staples Print & Marketing ServicesShare of searches 15.8%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
HelloprintShare of searches 2.6%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
InstantprintShare of searches 1.4%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
SolopressShare of searches 1.4%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top printing services in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Staples Print & Marketing Services was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Staples Print & Marketing Services is the third most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Staples Print & Marketing Services3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Vistaprint2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Moo2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Helloprint0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Instantprint0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Solopress0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Printed Easy0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about printing services
4 answers
Asked ChatGPT
“Which printing service should I shop at?”
Asked ChatGPT
“What are the best printing services?”
Asked ChatGPT
“What's the best printing service for business cards?”
Searched Google, AI Overview
“printing services”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“business card printing”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which printing services compete with Staples Print & Marketing Services?
Share of searches by month for Vistaprint, Staples Print & Marketing Services, Helloprint. The figures are in the table below the chart.
View monthly share of searches table
| Month | Vistaprint | Staples Print & Marketing Services | Helloprint | Instantprint | Solopress | Printed Easy | Moo |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 84.5% | 11.4% | 1.9% | 1% | 1% | 0.25% | <0.01% |
| Nov 2025 | 88.5% | 7.9% | 1.6% | 0.88% | 0.88% | 0.21% | <0.01% |
| Dec 2025 | 87.1% | 9.6% | 1.6% | 0.86% | 0.7% | 0.17% | <0.01% |
| Jan 2026 | 86.3% | 9.5% | 1.9% | 1% | 1% | 0.21% | 0.01% |
| Feb 2026 | 83.7% | 11.3% | 2.3% | 1.2% | 1.2% | 0.25% | <0.01% |
| Mar 2026 | 83.8% | 11.3% | 2.3% | 1.2% | 1.2% | 0.25% | <0.01% |
| Apr 2026 | 84.2% | 11.3% | 2.3% | 1% | 1% | 0.2% | <0.01% |
| May 2026 | 82.1% | 13.5% | 2.2% | 0.99% | 0.99% | 0.2% | <0.01% |
| Jun 2026 | 78.7% | 15.8% | 2.6% | 1.4% | 1.2% | 0.28% | <0.01% |
| Jul 2026 | 79.3% | 15.9% | 2.1% | 1.2% | 1.2% | 0.23% | <0.01% |
| Aug 2026 | 79.5% | 16% | 2.1% | 1.2% | 0.96% | 0.23% | <0.01% |
| Sep 2026 | 78.5% | 15.8% | 2.6% | 1.4% | 1.4% | 0.28% | <0.01% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 78.5% | 1.8M | 0% | -1 points | |
| 2, held 2nd | 15.8% | 368K | 0% | -0.2 points | |
| 3, held 3rd | 2.6% | 60.5K | +22.2% | +0.4 points | |
| 4, held 4th | 1.4% | 33.1K | +22.1% | +0.2 points | |
| 5, held 5th | 1.4% | 33.1K | +49.1% | +0.5 points | |
| 6, held 6th | 0.28% | 6.6K | +22.2% | 0 points | |
| 7, held 7th | <0.01% | 170 | -19% | 0 points |
78.5%
Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share -1 points.
Held 2nd. 368K estimated branded searches, 0% vs prior month. Share -0.2 points.
2.6%
Held 3rd. 60.5K estimated branded searches, +22.2% vs prior month. Share +0.4 points.
1.4%
Held 4th. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.2 points.
1.4%
Held 5th. 33.1K estimated branded searches, +49.1% vs prior month. Share +0.5 points.
0.28%
Held 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share 0 points.
7.
Moo<0.01%
Held 7th. 170 estimated branded searches, -19% vs prior month. Share 0 points.
Compare popularity between Staples Print & Marketing Services and its closest rivals
- Staples Print & Marketing Services vs Vistaprint: compare popularity
- Staples Print & Marketing Services vs Helloprint: compare popularity
- Staples Print & Marketing Services vs Instantprint: compare popularity
- Staples Print & Marketing Services vs Solopress: compare popularity
- Staples Print & Marketing Services vs Printed Easy: compare popularity
- Compare Staples Print & Marketing Services with any brand
Every comparison with Staples Print & Marketing Services
6 comparisons
How has branded search demand for Staples Print & Marketing Services changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Staples Print & Marketing Services worldwide rose from 301K to 368K.
- Across the 12 months ending September 2026, Staples Print & Marketing Services’ share of searches among printing services worldwide increased from 11.4% to 15.8%.
- Across the 12 months ending September 2026, Staples Print & Marketing Services’ share of searches among printing services worldwide peaked at 16% in August 2026 and was lowest at 7.9% in November 2025.
How did search popularity change for printing services worldwide in September 2026?
6 changes
In September 2026, Vistaprint lost share of searches among printing services worldwide, from 79.5% to 78.5%.
Estimated monthly branded searches for Staples Print & Marketing Services worldwide rose 22.3% over 12 measured months, from 301K to 368K in September 2026.
Estimated monthly branded searches for Helloprint worldwide rose 22.2% over 12 measured months, from 49.5K to 60.5K in September 2026.
Estimated monthly branded searches for Instantprint worldwide rose 22.1% over 12 measured months, from 27.1K to 33.1K in September 2026.
Estimated monthly branded searches for Solopress worldwide rose 22.1% over 12 measured months, from 27.1K to 33.1K in September 2026.
Estimated monthly branded searches for Moo worldwide fell 19% over 12 measured months, from 210 to 170 in September 2026.
How are Staples Print & Marketing Services’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Staples Print & Marketing Services’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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