Skinny vs Volcom:Which is searched more?
In September 2026, Skinny had more branded searches than Volcom among snow Pants brands worldwide. Skinny was estimated to have 246K branded searches compared to Volcom’s 201K, and held a 17.6% Share of Search versus Volcom’s 14.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Skinny or Volcom?
Compare the snow pants brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Skinny, Volcom. The figures are in the table below the chart.
View monthly share of search table
| Month | Helly Hansen | Burton | Skinny | Volcom | Roxy |
|---|---|---|---|---|---|
| Oct 2025 | 44.1% | 26.5% | 16.1% | 13.2% | 0.09% |
| Nov 2025 | 46.7% | 30.1% | 11.5% | 11.5% | 0.11% |
| Dec 2025 | 38.2% | 38.7% | 11.5% | 11.5% | 0.07% |
| Jan 2026 | 36.8% | 38.5% | 13.5% | 11.1% | 0.06% |
| Feb 2026 | 33.9% | 43.5% | 12.4% | 10.1% | 0.05% |
| Mar 2026 | 31.2% | 33.8% | 20.9% | 14% | 0.07% |
| Apr 2026 | 33% | 26.8% | 22.1% | 18% | 0.09% |
| May 2026 | 37.6% | 20.4% | 25.1% | 16.8% | 0.11% |
| Jun 2026 | 34.7% | 23% | 23.2% | 19% | 0.12% |
| Jul 2026 | 34.4% | 23.7% | 23% | 18.8% | 0.12% |
| Aug 2026 | 35.3% | 29.6% | 19.3% | 15.8% | 0.1% |
| Sep 2026 | 39.4% | 28.4% | 17.6% | 14.4% | 0.09% |
How has the Skinny and Volcom comparison changed over the last 12 months?
3 findings
- Skinny was ahead of Volcom in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Skinny’s estimated Share of Search among snow Pants brands worldwide moved from 16.1% to 17.6%, and its estimated monthly branded searches moved from 301K to 246K.
- Across the 12 months ending September 2026, Volcom’s estimated Share of Search among snow Pants brands worldwide moved from 13.2% to 14.4%, and its estimated monthly branded searches moved from 246K to 201K.
How did search popularity change for snow Pants brands worldwide in September 2026?
2 changes
In September 2026, Skinny lost estimated Share of Search among snow Pants brands worldwide, from 19.3% to 17.6%.
In September 2026, Volcom lost estimated Share of Search among snow Pants brands worldwide, from 15.8% to 14.4%.
Other head-to-heads among snow Pants brands
How each brand is measured
Brandwave collects information about searches that people make online using Skinny’s and Volcom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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