Brandwave

Shu Uemura vs Tweezerman:Which is more popular by branded search?

In August 2026, Shu Uemura had more branded searches than Tweezerman among eyelash curler brands worldwide. Shu Uemura was estimated to have 110K branded searches compared to Tweezerman’s 49.5K, and held a 13.4% Share of Search versus Tweezerman’s 6%. These are worldwide searches for English-language branded terms.

Share of Search among eyelash curler brands worldwide in August 2026Which is more popular in search, Shu Uemura or Tweezerman?
Shu Uemura13.4%110K searches
vs
Tweezerman6%49.5K searches

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Which is more popular in search, Shu Uemura or Tweezerman?

Compare the eyelash curler brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Shu Uemura and Tweezerman among eyelash curler brands worldwide, by month

Share of Search by month for Shu Uemura, Tweezerman. The figures are in the table below the chart.

View monthly share of search table
MonthShiseidoRevlonShu UemuraTweezermanJaponesqueSurratt
Oct 202551.1%27.9%15.3%4.6%0.61%0.41%
Nov 202559.9%21.9%12%5.4%0.48%0.39%
Dec 202555%24.6%13.5%6%0.54%0.36%
Jan 202650.5%27.6%15.2%5.6%0.61%0.49%
Feb 202655.6%24.8%13.6%5%0.54%0.44%
Mar 202656.5%20.6%16.9%5.1%0.45%0.37%
Apr 202655.6%24.8%13.6%5%0.54%0.44%
May 202660.5%22.1%12.1%4.5%0.48%0.4%
Jun 202659.7%21.9%12%5.4%0.58%0.38%
Jul 202655.6%24.9%13.6%5%0.54%0.36%
Aug 202654.9%24.5%13.4%6%0.66%0.44%
Sep 2026——————

How has the Shu Uemura and Tweezerman comparison changed over the last 12 months?

  • Shu Uemura was ahead of Tweezerman in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Shu Uemura’s estimated Share of Search among eyelash curler brands worldwide moved from 15.3% to 13.4%, and its estimated monthly branded searches moved from 135K to 110K.
  • Across the 11 months ending August 2026, Tweezerman’s estimated Share of Search among eyelash curler brands worldwide moved from 4.6% to 6%, and its estimated monthly branded searches moved from 40.5K to 49.5K.

How did search popularity change for eyelash curler brands worldwide in August 2026?

  1. In August 2026, Tweezerman gained estimated Share of Search among eyelash curler brands worldwide, from 5% to 6%.

  2. Estimated monthly branded searches for Shu Uemura worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Shu Uemura’s and Tweezerman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Shu Uemura

1 branded search term

  • shu uemura

Tweezerman

1 branded search term

  • tweezerman

How the Brand Demand Index is measured

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