Brandwave

Salter vs Sunbeam:Which is searched more?

In September 2026, Sunbeam had more branded searches than Salter among egg Poacher brands worldwide. Sunbeam was estimated to have 100K branded searches compared to Salter’s 45.5K, and held a 6.7% Share of Search versus Salter’s 3%. These are worldwide searches for English-language branded terms.

Share of Search among egg Poacher brands worldwide in September 2026Which is more popular in search, Salter or Sunbeam?
Salter3%45.5K searches
vs
Sunbeam6.7%100K searches

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Which is more popular in search, Salter or Sunbeam?

Compare the egg poacher brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Salter and Sunbeam among egg Poacher brands worldwide, by month

Share of Search by month for Sunbeam, Salter. The figures are in the table below the chart.

View monthly share of search table
MonthNinjaCuisinartSunbeamSalter
Oct 202571.8%16.8%8.4%3%
Nov 202573.2%18.4%6.4%2%
Dec 202570.4%19.7%7.9%2%
Jan 202669.3%19.5%8.7%2.5%
Feb 202673%15.7%8.3%3.1%
Mar 202669.5%18.6%9.1%2.9%
Apr 202673.8%14.3%8.8%3.1%
May 202669.7%17.8%9.2%3.3%
Jun 202675.4%14.4%7.4%2.7%
Jul 202670.5%18.6%7.9%3.1%
Aug 202673.2%16.2%7.6%2.9%
Sep 202676.1%14.2%6.7%3%

How has the Salter and Sunbeam comparison changed over the last 12 months?

  • Sunbeam was ahead of Salter in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Salter’s estimated Share of Search among egg Poacher brands worldwide held steady at 3%, and its estimated monthly branded searches held steady at 45.5K.
  • Across the 12 months ending September 2026, Sunbeam’s estimated Share of Search among egg Poacher brands worldwide moved from 8.4% to 6.7%, and its estimated monthly branded searches moved from 129K to 100K.

How did search popularity change for egg Poacher brands worldwide in September 2026?

  1. In September 2026, Sunbeam lost estimated Share of Search among egg Poacher brands worldwide, from 7.6% to 6.7%.

Other head-to-heads among egg Poacher brands

How each brand is measured

Brandwave collects information about searches that people make online using Salter’s and Sunbeam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Salter

3 branded search terms

  • salter
  • salter kitchen scale
  • salter scales

Sunbeam

4 branded search terms

  • sunbeam
  • sunbeam coffee machine
  • sunbeam heated blanket
  • sunbeam mixmaster

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.