Brandwave

Ninja vs Sunbeam:Which is searched more?

In September 2026, Sunbeam had more branded searches than Ninja among egg poacher brands worldwide. Sunbeam was estimated to have 80.6K branded searches compared to Ninja’s 140, and held a 23.8% Share of Search versus Ninja’s 0.04%. These are worldwide searches for English-language branded terms.

Share of Search among egg poacher brands worldwide in September 2026Which is more popular in search, Ninja or Sunbeam?
Ninja0.04%140 searches
vs
Sunbeam23.8%80.6K searches

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Which is more popular in search, Ninja or Sunbeam?

Compare the egg poacher brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ninja and Sunbeam among egg poacher brands worldwide, by month

Share of Search by month for Sunbeam, Ninja. The figures are in the table below the chart.

View monthly share of search table
MonthCuisinartSunbeamSalterNinja
Oct 202564%24.6%11.4%0.03%
Nov 202574.4%17.6%8%0.02%
Dec 202574.8%17.5%7.7%0.03%
Jan 202672%18.7%9.3%0.03%
Feb 202664.5%22.8%12.6%0.05%
Mar 202666.8%22.7%10.5%0.04%
Apr 202659.6%27.6%12.7%0.04%
May 202663.1%25.3%11.7%0.02%
Jun 202663.6%24.4%12.1%0.01%
Jul 202667%21.9%11%0.01%
Aug 202664%24.5%11.5%0.02%
Sep 202662.8%23.8%13.4%0.04%

How has the Ninja and Sunbeam comparison changed over the last 12 months?

  • Sunbeam was ahead of Ninja in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ninja’s estimated Share of Search among egg poacher brands worldwide moved from 0.03% to 0.04%, and its estimated monthly branded searches moved from 110 to 140.
  • Across the 12 months ending September 2026, Sunbeam’s estimated Share of Search among egg poacher brands worldwide moved from 24.6% to 23.8%, and its estimated monthly branded searches moved from 98.6K to 80.6K.

How did search popularity change for egg poacher brands worldwide in September 2026?

  1. In September 2026, Sunbeam lost estimated Share of Search among egg poacher brands worldwide, from 24.5% to 23.8%.

  2. Estimated monthly branded searches for Ninja worldwide rose 27.3% over 12 measured months, from 110 to 140 in September 2026.

Other head-to-heads among egg poacher brands

How each brand is measured

Brandwave collects information about searches that people make online using Ninja’s and Sunbeam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ninja

1 branded search term

  • ninja egg poacher

Sunbeam

2 branded search terms

  • sunbeam
  • sunbeam mixmaster

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.