Brandwave

Ryobi vs Yamaha:Which is more popular?

In September 2026, Yamaha had more branded searches than Ryobi among portable generator brands worldwide. Yamaha had about 480 branded searches, while Ryobi had 390. Yamaha made up 2.3% of all portable generator brand searches we track, and Ryobi accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about portable generator brands, Yamaha appeared in one of the five answers and Ryobi in none.

Among portable generator brands worldwide in September 2026

Who do people search for more?

Yamaha, about 23% more searches than Ryobi

Yamaha 480 searchesRyobi 390 searches

Who does AI mention more?

Yamaha, mentioned in 1 of 5 answers, Ryobi in 0

Yamaha in 1 of 5Ryobi in 0 of 5

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Top portable generator brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Yamaha was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ryobi did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Honda Power Equipment1st
  2. Westinghouse2nd
  3. Champion Power Equipment3rd
  4. Generac4th
  5. Yamaha5th
  6. Ryobi–
  7. Firman–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Westinghouse5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Honda Power Equipment4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Generac3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Champion Power Equipment2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Yamaha1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Firman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about portable generator brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Ryobi or Yamaha more popular in search?

This chart shows how often people search Google for Ryobi and Yamaha by name. Each line represents a brand's share of searches for all seven portable generator brands we track, month by month, from English-language searches worldwide.

Ryobi and Yamaha among portable generator brands worldwide, by month

Share of searches by month for Yamaha, Ryobi. The figures are in the table below the chart.

View monthly share of searches table
MonthGeneracHonda Power EquipmentWestinghouseChampion Power EquipmentYamahaRyobiFirman
Oct 202552.9%15.7%15.7%10.5%2.6%1.4%1.1%
Nov 202553.4%15.9%15.9%5.7%2.1%1.1%5.7%
Dec 202555.8%20.3%6%7.4%2.2%0.97%7.4%
Jan 202651.6%28.3%6.9%8.4%0.92%2.5%1.4%
Feb 202660%11.8%14.6%7.7%2.9%1.9%1.1%
Mar 202658.6%21.4%4%11.5%2.3%1.3%1%
Apr 202634.5%51.6%8.3%2.9%1.4%0.74%0.6%
May 202649.3%17.9%21.9%6.5%2.4%1%1%
Jun 202657.8%17.2%17.2%4.2%1.9%1%0.67%
Jul 202660.7%9.9%22.2%4.3%1.3%1.1%0.58%
Aug 202667.7%13.4%8.8%5.8%1.8%1.5%0.98%
Sep 202658.9%21.4%7.8%6.3%2.3%1.9%1.3%

Yamaha and Ryobi sell other things too, so only their searches that name this product count here, like “yamaha portable generator”.

How has the Ryobi and Yamaha comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Ryobi took it in January 2026, Yamaha took it in February 2026.
  • Across the 12 months ending September 2026, Ryobi’s share of searches among portable generator brands worldwide moved from 1.4% to 1.9%, and its estimated monthly branded searches moved from 320 to 390.
  • Across the 12 months ending September 2026, Yamaha’s share of searches among portable generator brands worldwide moved from 2.6% to 2.3%, and its estimated monthly branded searches moved from 590 to 480.

How did search popularity change for portable generator brands worldwide in September 2026?

2 changes
  1. In September 2026, Yamaha gained share of searches among portable generator brands worldwide, from 1.8% to 2.3%.

  2. Ryobi’s share of searches among portable generator brands worldwide has gained ground for 3 months in a row, from 1% to 1.9% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Ryobi’s and Yamaha’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ryobi

1 branded search term

  • ryobi portable generator

Yamaha

1 branded search term

  • yamaha portable generator

How the Brand Demand Index is measured

Other head-to-heads among portable generator brands

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