Brandwave

Qobuz vs Tidal:Which is more popular?

In September 2026, Qobuz had more branded searches than Tidal among music streaming services worldwide. Qobuz had about 301,000 branded searches, while Tidal had 6,600. Qobuz made up 0.28% of all music streaming service searches we track, and Tidal accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about music streaming services, Tidal appeared in all five answers and Qobuz in three. Tidal was mentioned before Qobuz in every answer.

Among music streaming services worldwide in September 2026

Who do people search for more?

Qobuz, about 46 searches for every 1 for Tidal

Qobuz 301K searchesTidal 6.6K searches

Who does AI mention more?

Tidal, mentioned in every answer we collected

Tidal in 5 of 5Qobuz in 3 of 5

Who does AI recommend more?

Tidal, named ahead of Qobuz in every answer

Tidal first in 5Qobuz never first

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Top music streaming services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Tidal appeared in all five answers. Qobuz was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Tidal was listed before Qobuz in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Spotify1st
  2. Apple Music2nd
  3. YouTube Music3rd
  4. Tidal4th
  5. Amazon Music5th
  6. Qobuz6th
  7. Deezer7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Spotify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • YouTube Music5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Apple Music5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Tidal5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Amazon Music4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Deezer3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Qobuz3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about music streaming services

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Qobuz or Tidal more popular in search?

This chart shows how often people search Google for Qobuz and Tidal by name. Each line represents a brand's share of searches for all seven music streaming services we track, month by month, from English-language searches worldwide.

Qobuz and Tidal among music streaming services worldwide, by month

Share of searches by month for Qobuz, Tidal. The figures are in the table below the chart.

View monthly share of searches table
MonthSpotifyYouTube MusicApple MusicAmazon MusicDeezerQobuzTidal
Oct 202563.3%28.3%4.7%2.1%1.1%0.51%0.01%
Nov 202564.1%28.7%3.9%1.7%1.2%0.42%0.01%
Dec 202564.1%28.7%3.9%1.7%1.1%0.52%0.01%
Jan 202664.1%28.7%3.9%1.7%1.1%0.52%0.01%
Feb 202663.3%28.3%4.7%2.1%1.1%0.51%0.01%
Mar 202663.7%28.5%4.7%1.7%1.1%0.34%<0.01%
Apr 202664.2%28.7%3.9%1.7%1.2%0.35%<0.01%
May 202664.3%28.8%3.9%1.7%0.95%0.35%<0.01%
Jun 202665%29.1%3.2%1.4%0.96%0.29%<0.01%
Jul 202660.7%33.2%3%1.6%1.1%0.33%<0.01%
Aug 202660.1%32.9%3.6%2%1.1%0.33%<0.01%
Sep 202664.2%28.7%3.9%1.7%1.2%0.28%<0.01%

How has the Qobuz and Tidal comparison changed over the last 12 months?

3 findings
  • Qobuz was ahead of Tidal in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Qobuz’s share of searches among music streaming services worldwide moved from 0.51% to 0.28%, and its estimated monthly branded searches moved from 550K to 301K.
  • Across the 12 months ending September 2026, Tidal’s share of searches among music streaming services worldwide moved from 0.01% to <0.01%, and its estimated monthly branded searches moved from 14.8K to 6.6K.

How did search popularity change for music streaming services worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Tidal worldwide fell 55.4% over 12 measured months, from 14.8K to 6.6K in September 2026.

  2. Estimated monthly branded searches for Qobuz worldwide fell 45.3% over 12 measured months, from 550K to 301K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Qobuz’s and Tidal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Qobuz

1 branded search term

  • qobuz

Tidal

1 branded search term

  • tidal app

How the Brand Demand Index is measured

Other head-to-heads among music streaming services

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