Plausible vs PostHog:Which is more popular?
In September 2026, PostHog had more branded searches than Plausible among website analytics platforms worldwide. PostHog had about 246,000 branded searches, while Plausible had 8,260. PostHog made up 6.7% of all website analytics platform searches we track, and Plausible accounted for 0.22%. When we asked ChatGPT and Google AI Overviews about website analytics platforms, Plausible appeared in four of the five answers and PostHog in three. Plausible was mentioned before PostHog in three out of four answers that named either.
Who do people search for more?
PostHog, about 30 searches for every 1 for Plausible
Who does AI mention more?
Plausible, mentioned in 4 of 5 answers, PostHog in 3
Who does AI recommend more?
Plausible, named ahead of PostHog in 3 of 4 answers
Follow Plausible vs PostHog and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top website analytics platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Plausible was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. PostHog was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Plausible was listed before PostHog in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Google Analytics1st- Plausible2nd
Matomo3rd
Microsoft Clarity4th- PostHog5th
Similarweb6th
Umami–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Google Analytics5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Matomo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Plausible4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- PostHog3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Microsoft Clarity3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Similarweb2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Umami0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about website analytics platforms
5 answers
Asked ChatGPT
“Which website analytics platform should I use?”
Asked ChatGPT
“What are the best website analytics platforms?”
Asked ChatGPT
“What's the best website analytics platform for website traffic?”
Searched Google, AI Overview
“website analytics platform”
Searched Google, AI Overview
“website traffic analytics”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Plausible or PostHog more popular in search?
This chart shows how often people search Google for Plausible and PostHog by name. Each line represents a brand's share of searches for all seven website analytics platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for PostHog, Plausible. The figures are in the table below the chart.
View monthly share of searches table
| Month | Google Analytics | Similarweb | PostHog | Microsoft Clarity | Matomo | Umami | Plausible |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 75% | 14.2% | 4.3% | 4.3% | 1.8% | 0.22% | 0.32% |
| Nov 2025 | 75% | 14.2% | 4.3% | 4.3% | 1.7% | 0.22% | 0.32% |
| Dec 2025 | 77.1% | 12.1% | 4.4% | 4.4% | 1.5% | 0.28% | 0.27% |
| Jan 2026 | 73.5% | 13.9% | 5.1% | 5.1% | 1.7% | 0.26% | 0.31% |
| Feb 2026 | 77.2% | 12% | 3.6% | 5.4% | 1.3% | 0.28% | 0.33% |
| Mar 2026 | 74.8% | 14.2% | 5.2% | 4.3% | 1% | 0.27% | 0.32% |
| Apr 2026 | 78.2% | 12.1% | 3.6% | 4.4% | 1% | 0.28% | 0.33% |
| May 2026 | 81.6% | 8.5% | 3.8% | 4.7% | 0.75% | 0.24% | 0.35% |
| Jun 2026 | 76.4% | 9.7% | 6.5% | 5.3% | 1.4% | 0.27% | 0.39% |
| Jul 2026 | 77% | 9.6% | 6.4% | 5.3% | 1% | 0.33% | 0.32% |
| Aug 2026 | 78.5% | 8% | 6.6% | 5.4% | 1% | 0.28% | 0.27% |
| Sep 2026 | 79.1% | 8.2% | 6.7% | 4.5% | 1% | 0.28% | 0.22% |
How has the Plausible and PostHog comparison changed over the last 12 months?
3 findings
- PostHog was ahead of Plausible in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Plausible’s share of searches among website analytics platforms worldwide moved from 0.32% to 0.22%, and its estimated monthly branded searches moved from 8.2K to 8.3K.
- Across the 12 months ending September 2026, PostHog’s share of searches among website analytics platforms worldwide moved from 4.3% to 6.7%, and its estimated monthly branded searches moved from 110K to 246K.
How did search popularity change for website analytics platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for PostHog worldwide rose 123.6% over 12 measured months, from 110K to 246K in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Plausible’s and PostHog’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among website analytics platforms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.