Peter Alexander vs Printfresh:Which is more popular?
In September 2026, Peter Alexander had more branded searches than Printfresh among sleepwear brands worldwide. Peter Alexander had about 55,300 branded searches, while Printfresh had 49,500. Peter Alexander made up 12.6% of all sleepwear brand searches we track, and Printfresh accounted for 11.3%. When we asked ChatGPT and Google AI Overviews about sleepwear brands, Printfresh appeared in two of the five answers and Peter Alexander in none.
Who do people search for more?
Peter Alexander, about 12% more searches than Printfresh
Who does AI mention more?
Printfresh, mentioned in 2 of 5 answers, Peter Alexander in 0
Who does AI recommend more?
Printfresh, the only one of the two named
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Top sleepwear brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Printfresh was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Peter Alexander did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Lake Pajamas1st
Eberjey2nd
Cozy Earth3rd
SKIMS4th- Printfresh5th
Quince6th
Petite Plume7th
Lunya8th- Peter Alexander–
Derek Rose–- +4 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Lake Pajamas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Eberjey4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Printfresh2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Cozy Earth2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Quince2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Petite Plume1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- SKIMS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Lunya1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Peter Alexander0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Derek Rose0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sleepwear brands
5 answers
Asked ChatGPT
“Which pajama brand should I buy?”
Asked ChatGPT
“What are the best pajama brands?”
Asked ChatGPT
“What's the best pajama brand for hot sleepers?”
Searched Google, AI Overview
“pajamas”
Searched Google, AI Overview
“pajama sets”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Peter Alexander or Printfresh more popular in search?
This chart shows how often people search Google for Peter Alexander and Printfresh by name. Each line represents a brand's share of searches for all 14 sleepwear brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Peter Alexander, Printfresh. The figures are in the table below the chart.
View monthly share of searches table
| Month | Lake Pajamas | Peter Alexander | Eberjey | Petite Plume | Printfresh | SKIMS | Derek Rose | Cozy Earth | Lunya | Papinelle | PJ Salvage | BedHead Pajamas | Desmond & Dempsey | Quince |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 16.2% | 18.1% | 13.3% | 10.8% | 7.3% | 7.3% | 4% | 4% | 4.9% | 2.7% | 4.9% | 3.2% | 2.7% | 0.83% |
| Nov 2025 | 19.3% | 14.4% | 13% | 10.6% | 4.8% | 15.8% | 2.1% | 5.8% | 3.2% | 1.7% | 4.8% | 1.7% | 2.1% | 0.7% |
| Dec 2025 | 16.7% | 16.2% | 11.2% | 9.2% | 5% | 16.7% | 2.7% | 7.5% | 3.4% | 2.3% | 4.1% | 1.8% | 2.3% | 0.99% |
| Jan 2026 | 20% | 14.3% | 9% | 9% | 7.4% | 11% | 7.4% | 4.9% | 4.9% | 2.7% | 4% | 2.2% | 2.2% | 0.96% |
| Feb 2026 | 21% | 12.2% | 9.4% | 9.4% | 6.3% | 14% | 5.1% | 5.1% | 5.1% | 2.8% | 4.2% | 1.9% | 2.3% | 1.2% |
| Mar 2026 | 16.8% | 20.9% | 9.2% | 9.2% | 7.5% | 11.3% | 4.1% | 3.4% | 5% | 3.4% | 3.4% | 2.3% | 2.8% | 0.77% |
| Apr 2026 | 18.4% | 16.8% | 10% | 8.2% | 10% | 8.2% | 4.5% | 4.5% | 5.5% | 4.5% | 3.7% | 2.5% | 2.5% | 0.81% |
| May 2026 | 16.8% | 18.8% | 11.2% | 9.2% | 11.2% | 6.2% | 4.1% | 4.1% | 6.2% | 4.1% | 2.7% | 2.2% | 2.2% | 0.89% |
| Jun 2026 | 18.9% | 21.1% | 10.3% | 8.4% | 8.4% | 5.7% | 4.6% | 4.6% | 4.6% | 3.8% | 3.1% | 2.5% | 3.1% | 0.8% |
| Jul 2026 | 27.8% | 11.4% | 10.2% | 6.8% | 8.3% | 12.4% | 3.7% | 4.6% | 3.7% | 3% | 3% | 2% | 2% | 0.93% |
| Aug 2026 | 17.2% | 14.9% | 11.5% | 9.4% | 11.5% | 9.4% | 5.2% | 3.4% | 4.2% | 3.4% | 3.4% | 2.3% | 2.8% | 1.3% |
| Sep 2026 | 16.9% | 12.6% | 11.3% | 11.3% | 11.3% | 9.3% | 6.2% | 4.1% | 4.1% | 3.4% | 3.4% | 2.8% | 2.3% | 1% |
How has the Peter Alexander and Printfresh comparison changed over the last 12 months?
3 findings
- Peter Alexander was ahead of Printfresh in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Peter Alexander’s share of searches among sleepwear brands worldwide moved from 18.1% to 12.6%, and its estimated monthly branded searches moved from 82.7K to 55.3K.
- Across the 12 months ending September 2026, Printfresh’s share of searches among sleepwear brands worldwide moved from 7.3% to 11.3%, and its estimated monthly branded searches moved from 33.1K to 49.5K.
How did search popularity change for sleepwear brands worldwide in September 2026?
3 changes
In September 2026, Petite Plume overtook Printfresh to rank 4th among sleepwear brands worldwide, with 11.3% of the searches.
In September 2026, Peter Alexander lost share of searches among sleepwear brands worldwide, from 14.9% to 12.6%.
Estimated monthly branded searches for Printfresh worldwide rose 49.5% over 12 measured months, from 33.1K to 49.5K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Peter Alexander’s and Printfresh’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Peter Alexander
2 branded search terms
- peter alexander pjs
- peter alexander pyjamas
Printfresh
1 branded search term
- printfresh
Other head-to-heads among sleepwear brands
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