Brandwave

Peckish vs RSPB:Which is more popular by branded search?

In August 2026, Peckish and RSPB were level on Share of Search among bird table brands worldwide, with an estimated 60.5K branded searches each, at 48.5% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among bird table brands worldwide in August 2026Which is more popular in search, Peckish or RSPB?
Peckish48.5%60.5K searches
vs
RSPB48.5%60.5K searches

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Which is more popular in search, Peckish or RSPB?

Compare the bird table brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Peckish and RSPB among bird table brands worldwide, by month

Share of Search by month for Peckish, RSPB. The figures are in the table below the chart.

View monthly share of search table
MonthPeckishRSPBWildlife WorldGardmanJacobi JayneTom Chambers
Oct 202543.4%53%2.1%0.88%0.63%0.02%
Nov 202538.6%57.7%2.3%0.78%0.69%0.02%
Dec 202567.4%30.2%1.4%0.5%0.44%0.01%
Jan 202634%62.1%2.5%0.69%0.69%0.03%
Feb 202643.1%52.7%2.5%0.87%0.77%0.03%
Mar 202662.6%34.5%1.7%0.74%0.5%0.02%
Apr 202643.7%53.5%1.4%0.95%0.43%0.02%
May 202638.9%58.2%1.5%0.84%0.57%0.01%
Jun 202643.8%53.6%1.4%0.72%0.52%0.01%
Jul 202679.3%19.5%0.77%0.28%0.19%<0.01%
Aug 202648.5%48.5%1.9%0.71%0.38%0.02%
Sep 2026——————

How has the Peckish and RSPB comparison changed over the last 12 months?

  • The lead changed hands 5 times in the 11 months ending August 2026: Peckish took it in December 2025, RSPB took it in January 2026, Peckish took it in March 2026, RSPB took it in April 2026, Peckish took it in July 2026.
  • Across the 11 months ending August 2026, Peckish’s estimated Share of Search among bird table brands worldwide moved from 43.4% to 48.5%, and its estimated monthly branded searches moved from 49.5K to 60.5K.
  • Across the 11 months ending August 2026, RSPB’s estimated Share of Search among bird table brands worldwide moved from 53% to 48.5%, and its estimated monthly branded searches held steady at 60.5K.

How did search popularity change for bird table brands worldwide in August 2026?

  1. In August 2026, RSPB gained estimated Share of Search among bird table brands worldwide, from 19.5% to 48.5%.

  2. In August 2026, Peckish lost estimated Share of Search among bird table brands worldwide, from 79.3% to 48.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Peckish’s and RSPB’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Peckish

1 branded search term

  • peckish

RSPB

1 branded search term

  • rspb

How the Brand Demand Index is measured

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