Orgain vs Quest Nutrition:Which is more popular?
In October 2026, Orgain had more branded searches than Quest Nutrition among protein shake brands worldwide. Orgain had about 40,500 branded searches, while Quest Nutrition had 30,300. Orgain made up 4.6% of all protein shake brand searches we track, and Quest Nutrition accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about protein shake brands, Quest Nutrition appeared in one of the five answers and Orgain in none.
Who do people search for more?
Orgain, about 34% more searches than Quest Nutrition
Who does AI mention more?
Quest Nutrition, mentioned in 1 of 5 answers, Orgain in 0
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Top protein shake brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Quest Nutrition was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Orgain did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Fairlife1st
Premier Protein2nd
OWYN3rd- Quest Nutrition4th
Koia5th
Muscle Milk6th
Ensure–
Oikos–- Orgain–
Slate Milk–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Fairlife5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- OWYN5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Premier Protein4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Koia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Muscle Milk1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Quest Nutrition1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Ensure0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Oikos0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Orgain0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Slate Milk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about protein shake brands
5 answers
Asked ChatGPT
“Which protein shake should I buy?”
Asked ChatGPT
“What are the best ready-to-drink protein shakes?”
Asked ChatGPT
“What's the best protein shake for weight loss?”
Searched Google, AI Overview
“protein shake”
Searched Google, AI Overview
“best protein shake”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Orgain or Quest Nutrition more popular in search?
This chart shows how often people search Google for Orgain and Quest Nutrition by name. Each line represents a brand's share of searches for all ten protein shake brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Orgain, Quest Nutrition. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fairlife | Premier Protein | Ensure | Oikos | OWYN | Muscle Milk | Orgain | Quest Nutrition | Koia | Slate Milk |
|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 38.7% | 19.4% | 7.5% | 8.7% | 7.2% | 7.2% | 3.9% | 4.4% | 2.1% | 0.95% |
| Dec 2025 | 39.3% | 19.8% | 7.6% | 7.3% | 7.3% | 7.3% | 4.9% | 3.6% | 2.2% | 0.79% |
| Jan 2026 | 36.5% | 22.3% | 6.7% | 10.1% | 8.2% | 5.5% | 4.5% | 3.8% | 1.6% | 0.73% |
| Feb 2026 | 33.7% | 20.7% | 7.6% | 13.8% | 7.6% | 6.2% | 4.2% | 3.5% | 1.9% | 0.68% |
| Mar 2026 | 35.2% | 21.9% | 6.6% | 12% | 9.9% | 5.4% | 3.6% | 3.1% | 1.6% | 0.72% |
| Apr 2026 | 35.8% | 21.7% | 7.7% | 9.7% | 7.9% | 6.5% | 4.3% | 3.7% | 1.9% | 0.71% |
| May 2026 | 32.5% | 29.2% | 6.8% | 8.8% | 7.2% | 5.9% | 3.9% | 3.3% | 1.8% | 0.64% |
| Jun 2026 | 34.2% | 31.4% | 7.1% | 7.7% | 6.3% | 5.2% | 3.4% | 2.7% | 1.5% | 0.46% |
| Jul 2026 | 35.5% | 26.2% | 8.4% | 9.6% | 6.4% | 5.3% | 3.5% | 3% | 1.6% | 0.47% |
| Aug 2026 | 35.6% | 26.2% | 7.3% | 9.6% | 6.4% | 6.4% | 3.5% | 2.8% | 1.6% | 0.47% |
| Sep 2026 | 40.5% | 20.4% | 8.4% | 9.1% | 6.1% | 6.1% | 4.1% | 2.8% | 1.8% | 0.54% |
| Oct 2026 | 37.5% | 22.6% | 9.1% | 8.3% | 6.8% | 5.6% | 4.6% | 3.4% | 1.7% | 0.49% |
How has branded search for Orgain and Quest Nutrition changed worldwide over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending October 2026: Orgain took it in December 2025.
- Across the 12 months ending October 2026, Orgain’s share of searches among protein shake brands worldwide moved from 3.9% to 4.6%, and its estimated monthly branded searches moved from 22.2K to 40.5K.
- Across the 12 months ending October 2026, Quest Nutrition’s share of searches among protein shake brands worldwide moved from 4.4% to 3.4%, and its estimated monthly branded searches moved from 24.7K to 30.3K.
How did search popularity change for protein shake brands worldwide in October 2026?
2 changes
In October 2026, Quest Nutrition gained share of searches among protein shake brands worldwide, from 2.8% to 3.4%.
Orgain’s share of searches among protein shake brands worldwide has gained ground for 3 months in a row, from 3.5% to 4.6% in October 2026.
How are Orgain’s and Quest Nutrition’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Orgain’s and Quest Nutrition’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Orgain
1 branded search term
- orgain protein shake
Quest Nutrition
2 branded search terms
- quest nutrition
- quest protein shake
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