OfferUp vs Vinted:Which is searched more?
In September 2026, Vinted had more branded searches than OfferUp among second hand marketplaces worldwide. Vinted had about 37.2 million branded searches, while OfferUp had 823,000. Vinted made up 35.9% of all second hand marketplace searches we track, and OfferUp accounted for 0.79%. These are worldwide searches for English-language branded terms.
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Is OfferUp or Vinted more popular in search?
Compare the marketplaces people resell items on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Vinted, OfferUp. The figures are in the table below the chart.
View monthly share of searches table
| Month | eBay | Vinted | Depop | Mercari | Poshmark | The RealReal | OfferUp | ThredUp |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 58.3% | 31.9% | 2.4% | 2.4% | 1.9% | 1% | 1% | 1% |
| Nov 2025 | 63.1% | 28.2% | 2.1% | 2.1% | 1.7% | 0.92% | 0.93% | 0.93% |
| Dec 2025 | 66.6% | 24.4% | 2.2% | 2.2% | 1.8% | 1% | 0.98% | 0.81% |
| Jan 2026 | 66% | 24.2% | 2.2% | 2.2% | 2.2% | 1.2% | 0.97% | 1.2% |
| Feb 2026 | 61.5% | 27.5% | 2.5% | 2.5% | 2.5% | 1.1% | 1.1% | 1.3% |
| Mar 2026 | 62.1% | 27.8% | 2.5% | 2.5% | 2% | 0.9% | 1.1% | 1.1% |
| Apr 2026 | 58.5% | 32% | 2.4% | 2.4% | 1.9% | 1% | 0.87% | 1.1% |
| May 2026 | 58.4% | 31.9% | 2.4% | 2.4% | 1.9% | 1.1% | 0.86% | 1.1% |
| Jun 2026 | 58.3% | 31.9% | 2.9% | 2.3% | 1.9% | 1% | 0.86% | 0.86% |
| Jul 2026 | 61.4% | 27.5% | 3.7% | 2.5% | 2% | 1.1% | 0.91% | 0.91% |
| Aug 2026 | 57.5% | 31.4% | 3.5% | 2.3% | 2.3% | 1.1% | 0.85% | 1% |
| Sep 2026 | 53.7% | 35.9% | 3.9% | 2.2% | 1.8% | 0.99% | 0.79% | 0.79% |
How has the OfferUp and Vinted comparison changed over the last 12 months?
3 findings
- Vinted was ahead of OfferUp in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, OfferUp’s share of searches among second hand marketplaces worldwide moved from 1% to 0.79%, and its estimated monthly branded searches moved from 1M to 823K.
- Across the 12 months ending September 2026, Vinted’s share of searches among second hand marketplaces worldwide moved from 31.9% to 35.9%, and its estimated monthly branded searches moved from 30.4M to 37.2M.
How did search popularity change for second hand marketplaces worldwide in September 2026?
2 changes
In September 2026, Vinted gained share of searches among second hand marketplaces worldwide, from 31.4% to 35.9%.
In September 2026, OfferUp rose from 8th to 7th among second hand marketplaces worldwide.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using OfferUp’s and Vinted’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among second hand marketplaces
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