Newmar vs Winnebago:Which is searched more?
In September 2026, Newmar had more branded searches than Winnebago among motorhome brands worldwide. Newmar had about 9,900 branded searches, while Winnebago had 3,600. Newmar made up 5.5% of all motorhome brand searches we track, and Winnebago accounted for 2%. These are worldwide searches for English-language branded terms.
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Is Newmar or Winnebago more popular in search?
Compare the motorhome brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Newmar, Winnebago. The figures are in the table below the chart.
View monthly share of searches table
| Month | Forest River | Jayco | Tiffin | Airstream | Newmar | Leisure Travel Vans | Thor | Winnebago |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.2% | 34.9% | 7% | 4.7% | 5.7% | 3.8% | 3.1% | 2.5% |
| Nov 2025 | 36.4% | 36.6% | 7.3% | 4.9% | 6% | 3.3% | 3.3% | 2.2% |
| Dec 2025 | 40.1% | 33% | 6.6% | 5.4% | 6.6% | 2.9% | 2.9% | 2.4% |
| Jan 2026 | 34.5% | 38.5% | 7.7% | 4.2% | 5.2% | 4.2% | 3.4% | 2.3% |
| Feb 2026 | 37.7% | 31% | 9.3% | 4.1% | 6.2% | 4.1% | 3.4% | 4.1% |
| Mar 2026 | 39.7% | 32.7% | 8% | 4.4% | 5.3% | 4.4% | 3.6% | 1.9% |
| Apr 2026 | 40% | 32.9% | 8% | 4.4% | 5.4% | 4.4% | 2.9% | 2% |
| May 2026 | 38.7% | 31.8% | 7.8% | 5.2% | 6.4% | 4.3% | 3.5% | 2.3% |
| Jun 2026 | 38.9% | 32% | 7.8% | 5.2% | 6.4% | 4.3% | 3.5% | 1.9% |
| Jul 2026 | 37.4% | 34.2% | 6.8% | 4.6% | 6.8% | 4.6% | 3% | 2.5% |
| Aug 2026 | 37.5% | 30.8% | 7.5% | 6.2% | 6.2% | 5% | 3.4% | 3.4% |
| Sep 2026 | 36.7% | 33.5% | 8.2% | 6.7% | 5.5% | 4.5% | 3% | 2% |
How has the Newmar and Winnebago comparison changed over the last 12 months?
3 findings
- Newmar was ahead of Winnebago in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Newmar’s share of searches among motorhome brands worldwide moved from 5.7% to 5.5%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 12 months ending September 2026, Winnebago’s share of searches among motorhome brands worldwide moved from 2.5% to 2%, and its estimated monthly branded searches moved from 5.4K to 3.6K.
How did search popularity change for motorhome brands worldwide in September 2026?
2 changes
In September 2026, Winnebago lost share of searches among motorhome brands worldwide, from 3.4% to 2%.
In September 2026, Newmar lost share of searches among motorhome brands worldwide, from 6.2% to 5.5%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Newmar’s and Winnebago’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among motorhome brands
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